Why Google Apps for Education?

By | December 15, 2019

JEFF: I’m Jeff. SAM: I’m Sam, and we’re
part of the Google Apps Education Team. JEFF: So, a lot of people have
asked us why we decided to start building applications
and really also to start offering them an organizational
or institutional context to
schools and businesses. And what we saw was this trend
evolving in the applications space where consumer technology
was evolving and innovating very, very rapidly. And so you look at the first
instant messaging, the first blog, the first wiki. Video sharing, mobile
technologies, virtual reality. And a lot of this was
really happening in the consumer space. And so we saw this increasing
trend of user satisfaction, of innovation, where things were
moving very quickly and consumers were very happy with
the technology they had access to at home. And we went out and we talked to
organizations, and we said, so what does the world
look like for you? And they were really facing
a variety of challenges. And the first was an explosion
of the volume of information people were dealing with. There was the number of
emails, the number of documents, was just increasing
at an exponential rate. And technology often
wasn’t keeping up. So people were really struggling
just to do simple tasks and keep track of all the
information they now had at their fingertips. The second real challenge
for users was around collaboration. And whereas most of the
applications we are using today were built for personal
productivity, a lot of the challenges we face today
are really about collaborating in a group. When I started trying to work
with my team or my class, it became really challenging. And the best example
of this is just collaborating on a document. If I’m in a class and working
on a group project with four of my friends, I might start
with a document. And I send it out to my four
friends, and three of them who are on the ball send
me back some edits. And I spend an hour or two
combining the edits and putting together version two. I send that back out to
everybody, and my three friends spend some more time
making some edits. They send it back to me. But I always have at least
one slow friend. My slow friend likes to come
back and send me revisions from two or three
versions before. And now I’m in a place where I’m
just struggling to try and bring together the work
everyone has done. This is just an example of
technology that hasn’t kept pace with the real challenges
facing users. On the IT side, we saw a
different set of challenges– really about complexity. There are solutions out here to
many of these challenges, but all of them are very costly
and complex to deploy and to manage. Really a nightmare
for an IT folks. And so we often say, what does
that environment look like for you today? And they say, well, we bought
PCs, and there’s some software we put on there. And then we started buying
systems. Email systems, directory systems, storage
systems, mobile systems, content databases,
spam filtering. And then, of course, once we
bought all this stuff, we realize it’s never allowed to go
down, as our president and our students are going
to Beijing and Shanghai and Mumbai. And so we go ahead and we buy
a second one of absolutely everything to make sure nothing
can ever go down. And then we spend our lives just
going around and patching and fixing and making sure
everything works. And Patch Day Tuesday rolls
around, and we go again and just fix everything. And what this really meant to
the institution was a lot of money that was not being
spent effectively. We weren’t effectively
leveraging the time, the energy, and the money we were
investing in information technology. The other thing it meant for our
users was that whereas we had seen this increasing trend
of satisfaction in the consumer space, we saw a much
leveler level of innovation and satisfaction with the
technologies we had access to at school. And so we at Google thought,
we can really help with this problem. And if we can bring some of
those Google technologies, the consumer innovation, into this
space, we can bring those trends back together and help
people be as happy with the technology they have access to
at school as they are with the technology they have
access to at home. SAM: We want you to take this
complex environment that you’ve been managing and replace
it with an environment managed by an outside provider
like Google. This provides you with all the
applications simply to you, like utility, accessible from
any internet connection, from any device. But this move is not
without precedent. 50 years ago, companies and
universities ran their own power plants. They had different voltages,
currents, plugs. You couldn’t take a device
from one and use it anywhere else. And people thought that electricity was mission critical. How could you allow anyone
else to manage it? Today, we wouldn’t dream
about managing our own electricity plants. What does this mean for you? As an organization, we see too
much IT time and effort and money really spent on focusing
on things that are not core to your business, and focusing more
on contextual services. This is not effective
for an organization. And so basically, by moving to
the Google model, you get to focus on the things that are
important to you– the things that are core to your
organization and that add value. We see really three key
benefits in the cloud computing model. The first is that you get to
leverage the infrastructure of the provider. In Google’s case, this means
massive data centers built for scalability, security,
and efficiency. We set out to build the
environment that runs google.com. And one of my favorite antidotes
is that when my users want to see if the
internet’s up and running, the site that they often go
to is google.com. The other key benefit of the
cloud computing model is it allows a new kind of real-time
collaboration that you’ve never been able to do before. Take the earlier document
example that Jeff was talking about. In this new world, the document
sits in the cloud, and everyone can be accessing
and working on that document and collaborating on it in
a real-time environment. The third key benefit is in the
old world, you spent a lot of time installing hardware,
installing and maintaining software. But really, this model is
all about innovation. It’s more about identity
management. You plug in once, and you get
all the innovation delivered to you in small packages
more frequently. So we consider ourselves a
services platform, and we open it up to a lot of APIs. Some of these are for things
like account management, for a single sign-on, for
mail migration. And we also support open
standards, which is really important in our world. JEFF: When people start talking
about outsourcing services and data, the first
questions that they come to us with are really around privacy
and security of data. I’d like to use a few examples
to tell you how we here at Google think about these
critical issues. The first example is
my grandfather. You can see him here. He’s a great guy– WWII vet. He still thinks that his money
is best buried in the backyard versus being in a bank. So he actually puts it in a tin
can and buries it under one of the trees in his yard. And he won’t tell me which one,
because he says he trusts me, but not quite that much. Now, most of us believe that our
money is much safer in a bank than it is buried
in the backyard. And we can get access to it from
lots of places, whether that’s a banking center
in London or the ATM around the corner. Another great example
is really travel. Most people feel safer driving
than they do flying. When statistics tell us that
you’re much more likely to arrive at your destination
unhurt taking a plane than you are a car. But there’s just something about
holding on to that wheel that makes us feel in control
and more safe. And we think security of
data is much the same. The reality is that though
while having that infrastructure in-house makes
you feel safe, a provider like Google, who operates in a much
larger scale, is able to secure that data much better
than you could yourself. So the question is really
about privacy. What is Google doing
with your data? And I’ll say four things to
you about privacy that are really commitments
from Google. First, we won’t share
your data. There are some obvious
exceptions to this rule provided by common sense and the
law, and I’ll go through those in a minute. Second, we’ll keep your data
as long as you like. We’re not going to delete it
because you haven’t accessed it in so long or edited
the document. On the other hand, if you want
to remove your data, we’ll remove from all of our active
servers, because if you don’t want a copy kept, we shouldn’t
be keeping one either. And finally, we’ll let you
take your data with you wherever you want to go– whether that means exporting a
document to Word or Excel or taking all of your mail and
calendar data with you to another service, we’re committed
to helping you take that with you wherever
you’d like. Now, there are a few exceptions
to the first rule, and I like to go through these
calling them the fine print on the big screen. The first exception is the most obvious: when a user consents. If you asked for us to share
your document or a calendar with a couple of your friends or
the entire world, we’ll go ahead and do that. Second, sometimes we have to
provide data to affiliates or subsidiaries for purposes
of processing. A great example of this is when
we provide data to Google Ireland for purposes of
processing in our European data centers. And sometimes, we have to
provide data to third parties for valid legal processes,
enforcement of our terms of service, to prevent
fraud, or protect against imminent threat. If you’d like to know more
about Google’s privacy policies, please visit
google.com/privacy. SAM: So what is Google Apps? We start with the Google Apps
platform, and then we add a bunch of collaboration tools. These include Google Docs, which
is our word processing, spreadsheet, and presentation
tools; Google Sites, a collaborative team working
environment; and the Google personalized start page, a
personalized ramp-up to all these tools that
we talk about. Then we add a bunch of
communication tools: Google Mail, Google Calendar,
and Google Talk. We also have a set of security
and compliance tools that we can add to the package for an
additional cost. So what is it that we give to education? Well, Google Apps Education
Edition is free for students, faculty, staff, and alumni. There’s no advertising for
faculty, staff, and students, and we give you 6.5 gigabytes
worth of storage– and that’s growing
on a daily basis. It’s at your domain, and it
comes with support 24 hours a day, seven days a week. We also give you access to those
extensibility APIs that we mentioned that allow you to
integrate with your existing system and build on top
of these tools. JEFF: We think Google Apps is
a great set of tools to help your students, staff, and
alumni more effectively communicate and collaborate. SAM: It allows you to simplify
your infrastructure and leverage all the great
innovations that Google brings out. For more information, please
visit our website.

98 thoughts on “Why Google Apps for Education?

  1. Patrick Nelson Post author

    Great video, well squared away. Appropriately explains exactly why anyone should use Google Apps.

  2. CamelClass Post author

    uh huh, Google may not share your data with anybody else. But there's no mention about sharing your data with Google. No mention that they won't snoop around in my data like they do in my Gmail inbox. Will they blend in ads for Starbucks when I save a document containing the word "coffee"? I'm afraid that Google is more and more becoming a "bad" company just like Microsoft, I use their Search because it's still the best but nothing else.

  3. killcactus Post author

    Wow – a discussion online that didn't turn into a flame war!


  4. sandygizzie Post author

    I'm with Jeff's Grandfather these days – I reckon my money is much safer in the backyard!

  5. daniel142005 Post author

    No person at Google ever reads your emails, part of their software looks for keywords and uses them to make the advertisements on the page relevant to you. If you want to get technical, your computer "reads" your files when it indexes them, some ISPs "read" your web traffic to prioritize or filter certain things.

    Bottom line, if you are that worried about privacy then you should go back to writing your letters or start encrypting your emails.

  6. Zsolt Kiss Post author

    You must call the 24*7 support that teach the moron school's admin to set up the system 😀

  7. Cyriac Kandoth Post author

    Hahaa… It's adorable how Sam tries to pull off a "happy casual look" 😀 She's obviously nervous as hell… But good job Sam! I promise that most people won't notice it, except of course everyone who read my comment 😐 Sorry…

  8. Gustavo Limaverde Cabral Post author

    I think she is NOT OK. Did she take something? :S

  9. Alfred Esbjörnson Post author

    I must admit that keeping your money buried in the backyard most likely is a lot safer than handing it all over to a bank.

  10. STEMfan Post author

    I am not too worried about big brother Google at this point, maybe I should be; but I take no comfort in the idea that "only a computer" reads my mail, not a human. I am sure a computer program can be taught to violate privacy in a way never even imagined of human readers. i think you're right, we should be encrypting our emails just like we used to put letters in "envelopes" so only the recipient would see them.

  11. Tyrone Lamoureux Post author

    I'm just saying, I would so dream of managing my own electricity plant…. solar cells… wind turbines… inverters on personal gym equipment.

  12. Tim's Outpost Post author

    Our teachers and staff would love to incorporate the cloud computing model. Where we are getting resistance is from the district IT guys.

  13. medium2rare Post author

    We just rolled this out to our students and staff this last october. Staff are still using exchange, but using the google piece for collaboration with students. Will be having discussions about switching staff to Google for all e-mail and getting rid of exchange.
    We use our Active Directory usernames and passwords by using the easily implimented Moodle SSO plugin. Recently discussed our implimentation at the Minnesota Ties Technology Conference 2009.

  14. Lesley Coe Post author

    Do you also create your student accounts using active directory? We are trying to figure out how to create student network accounts with AD but gmail and not exchange.

  15. S0chan Post author

    Comparing management of electricity and the management of information, mostly personal one is just a poor comparison.

    Information is much more important and becoming dependent on some outside provider for access you YOUR information is both dangerous and stupid.

    I don't mind cloud computing that much but for most professional people and companies it's simply not a safe option.

  16. S0chan Post author

    I know, I'm actually an IT specialist and I am fully aware of the level of security provided by google. That's is not really my problem.

    My problem is that when I lose my connection I also lose the access to most of my data. What I would like to see would be an app(or apps) provided by Google that would allow me to have my own local copy of all the data stored by Google for me. If that was possible I wouldn't really mind cloud computing.

    I'm sorry if I didn't make my position clear enough.

  17. Flyborg Post author

    @billymine130 Well, if you want to send email, obviously you need to have internet whether you're using gmail or not. If you simply want to access messages, there's an option in gmail to cache the messages locally so you can read them offline. (or you can always use outlook with gmail, but then you can't use the cool gmail features / web interface)

  18. test123ok Post author

    If I was taking notes (in class or anywhere) I would feel uncomfortable to know that my browser could crash at any time. g-docs makes a great effort at auto-saving. But in some classrooms wi-fi is not great/non- existent. I use open-office and upload the file later, but I would really like it if google came up with a desktop version docs with auto sync/merge when connection is available.

  19. budwzr Post author

    That's great, but what about the lousy teachers? GiGo.

  20. TopSaw Post author

    Hi Jeff and Sam check out this video on a game I built for my high school math and woodshop students. It works so well, a second grader learned his fractions in 15 minutes. It would be a perfect Google App for education. contact me at

  21. Dávila Fotografía Post author

    @pleabargain I would also like to use it, but it seems I need to have a domain!! I do not have a domain! I am a simple teacher and my boss does not know about Google Apps. If I am not the owner of the domain, can I still use Google Apps?

  22. Sagar Coaching Classes Post author

    Google Apps is interesting . However I am not sure if it is free.

  23. Daniel Berlin Post author

    That server room looks like a V mothership lol.

  24. Daniel Berlin Post author

    7:11 wise words – running your own server can be a nightmare of security breaches, not to mention the never-ending expense.

  25. Neelesh Kantak Post author

    The Right and Trusty way go online with the help of Google.com Google Organisation is a true friend for life. Google act as a close friend,teacher and much more…Use It, Feel it, and Enjoy it for Life,, Google is a real life partner 🙂

  26. morning morality Post author

    yes there reading every email sent to all of there millions of users.

  27. arkblox2 Post author

    I'm literally readining a text that ha s been there for 4years

  28. arkblox2 Post author

    camelboy posts a comment and a year later you send a reply???

  29. Jubs Post author

    a lot of the universitys are switching to gmail. google is going to take over the world 😛

  30. Henri Väisänen Post author

    i wish my school would use this. right now it's using Windows live 🙁

  31. Morzibov Post author

    You sent a reply to Daniel three years after he posted his comment.

  32. Michael Richards Post author

    Her hands are really red. According to one particular episode of House that could mean she has only moments to live.

  33. Radu Aurel Post author

    I have one single question. Google apps for education is also available for Archives outside US?

  34. Fallers47 Post author


  35. morning morality Post author

    you'l save more money if you did not get a car

  36. jeanelle agnosset Post author

    jeanelle agnosset,congolais de brazzaville,suis nouveau dans gmail et souhaiterais avoir des orientations oudes conseils des anciens qui peuvent lire ce message.

  37. roser carreras Post author

    procurar entender idiomas . do you speak english?

  38. Natalio Ruggieri Post author

    me gustaría que se tradujera del ingles a español lo escrito.

  39. Nisha Shukla Post author

    hello u r explain what doing in these of google fiber bar?

  40. Altaf Hossain Post author

    Hello ….How can it be beneficiary for me in education?

  41. suzan maddah Post author

    this is great  always thinking f better way to teach my student, this is the answer

  42. nguyen hai dang Post author

    com on cac ban da nhiet tinh giup do toi nhung gi toi chua hieu,

  43. HORIZON Post author

    1) I do understand French much fluentely than english
    2) I am a seignor 
    3) How can I joing to U?

  44. HORIZON Post author

    How can it be beneficiary for me in education? I would like to perform my knowlege in writting and listening in English!

  45. Srinivasa Char A V Post author

    thanks a lot for the tutorial about Apps Education advantages !

  46. Frank Agyapong Post author

    It's good to know more about Google apps, it may help me and other colleagues.

  47. Mohamed Kebir Boughazi Post author


  48. tam dan Post author

    trời ạ! tôi nghe tiếng anh như vịt nghe sấm

  49. Belia Colen Llop Post author

    pienso con la spña)spñixLodad de la gente buena ,en un rato desesperas ,y encuentras un prazzon bueno que te d Paz ,yte quedas coml vudvo,y hoy a skddl ask
    gragkas ,a mi caro amigpo

  50. Greg Copeland Post author

    I have ADD.  I want very good apps, and maybe games for learning (but nothing for kids) 

  51. MUSA TCHOMBA Post author

    J'adore ca de tout mon coeur i like this every day YouTube is my life my favorite chaine

  52. Abneesh Dixit Post author

    Respectful thanks for the publication which is above #GSuiteGoogleEmailHosting

    you can ping me on s k y p e i d : HEMANT_136 ,

  53. Tanthien Nguyen Post author

    Search whose wants to play ….Not within Baby ….Wrong Way of understand…

  54. Tanthien Nguyen Post author

    Tray it Take a Baby in U arm ….Than U know it better…..Sorry, Wrong Way….of the Thinking
    Not a same way

  55. Tanthien Nguyen Post author

    So it för new ways….So Not Disturbed….Take New ways of Thinking


Leave a Reply

Your email address will not be published. Required fields are marked *