Why are customer reviews not showing up on Yelp?! Learn why it happens and how to fix it.

By | August 28, 2019


Why are some of your reviews not showing up
on your Yelp business page? That’s a really common question I get whenever
I am teaching this digital marketing class at new york city small business solutions. The reason is multi-faceted. Yelp is not trying to extort money from you. They are not trying to rip you off in any
way, contrary to popular belief. What they are trying to do is make sure that
the people writing reviews for your business are legitimate people. That you did not pay them, that they are not
friends of your business, and that they are not employees of your business. They also want to make sure that the people
writing reviews for your business did not just sign up for yelp, just to write a review
only for your business, never to go on Yelp again. Some of the things you should consider when
a review doesn’t show up on your Yelp page are: is it the first time that person has
written a review on Yelp? If so, it is very likely that review will
not show up on your Yelp business page. Another factor is if they don’t have their
profile filled out completely on Yelp; maybe they are missing a profile image, maybe they
are not linked with any of their friends on Yelp. Maybe they don’t check in often on Yelp,
or they may not log into Yelp. There is a host of things that go into Yelp’s
algorithm that determines whether or not a review shows up for your business. A little known fact is that all reviews are
visible, they just don’t show up on your business’s homepage. If you go to the very bottom of your homepage
you will see a grey section where all the “dead” reviews live. The ones that Yelp does not deem publicly
worthy, that have been highlighted or flagged as being suspicious. If you notice, in that section, most of those
people do not have profile images, or have only written one or two reviews in the past. Those are the reasons why your yelp reviews
may not be showing up.

One thought on “Why are customer reviews not showing up on Yelp?! Learn why it happens and how to fix it.

  1. Jennifer Kuhlman Post author

    I've had 2 clients write reviews, and they aren't even showing up in the not recommended section. This is very frustrating for a new business trying to get clients based greatly on referrals and reviews.

    Reply

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