What is SEO?

By | August 7, 2019


SEO is search engine optimization and
that involves the process of adding both on-site and off-site website elements to
improve your chances of showing up higher in search engine results pages
for important keywords. The reason why SEO is so important is because it is
such a major driver of traffic and is often the first time where where
customers can find out about your service for the first time and if you
are able to show up on the top of Google and Bing for profitable keywords, it’s
very helpful because then you can drive more awareness and get people
to go further through your website and sign up for a blog, subscription or try a
demo of your product or service. You can write all the great content in the world
and have it be structured the right way have keywords in the right area be
linking out to other high quality websites but if you don’t have other
websites that are related in nature and linking in and providing you a boost to
to raise you in the search engine results pages then is is kind of not as
effective because google looks at the back link profile of your pages and your
website very closely and the more high quality backlinks you have coming in on
a weekly or monthly basis to specific targeted page, the better your website
will perform in Google and Bing

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