Tag Archives: webmaster guidelines

How to change my Google Search result snippet? | Search for Beginners Ep 10

When your website appears on Google search results, Google search shows asnippet, or a title and short description. As the first interaction between your website and potential customers, the snippet is the primary piece of information used to decide which result to click on. So its important to take the time to add relevant titles… Read More »

Tips for hiring an SEO specialist | Search for Beginners Ep 9

SEO is an acronym for Search Engine Optimization or Search Engine Optimizer. Hiring an SEO specialist has the potential to improve your site and save time, but you also risk damage to your site and reputation if you hire someone who gives you bad advice or recommends bad practices and bad shortcuts. Here’s a general… Read More »

SEO Explained | Search for Beginners Ep 8

(narrator) Your website should attract new potential customers. One way to do so is by showing up in search results. Methods of making your website appear when people search for the things you sell like children’s clothes, are called search engine optimization, or SEO for short. Think of it this way, SEO is like a… Read More »

Top 5 things to consider for your website | Search for Beginners Ep 7

Search Console explained (and why you need it)| Search for Beginners Ep 6

Imagine a service where you can check any aspect of your website’s activity in Google Search…for free! You could find out how many users visit your site from Google Search, which queries bring people to your websites or how your website appears on Google Search. Well, there’s good news! This service already exists, and it’s… Read More »

Advertorials and Native Advertising

MATT CUTTS: Hi, everybody. My name is Matt Cutts and I work in the Web Spam team at Google. And I wanted to talk to you, today, for a little while, about advertorials, Native advertising and editorial content. So let’s start with the easiest stuff, editorial content. That’s the meat and potatoes of whatever you’re… Read More »

What should be included in a proper reconsideration request?

Hello. We have a fun question from Pittsburgh, Pennsylvania. Benson Senator asks, “Could you please give details on what should be included in a proper reconsideration request?” Fantastic question. We have done a video about this. I think Brian White and a web spam analyst, Rachel, also had given their perspective. But I’ll give you… Read More »