Tag Archives: uzair kharawala

SEO or PPC?

Hello. I’m often asked what’s better: pay-per-click or search engine optimization? In this video, I’m going to give you my humble opinion as to which one you should be doing. Hello and thanks for joining in. Now, SEO or search engine optimization or Google ads or pay-per-click, they’re both different ways of driving traffic to… Read More »

How To Check Where Your Ads Appears On Google Search Results

Once you have set up your Google Ads campaign, you are probably keen to find out exactly where your Ad is ranking in the Google Search Results. Hello, I’m Uzair and thanks for watching this video. Within the Google Ads dashboard, you can use the Ad Preview and Diagnosis tool to find out where your… Read More »

Google AdWords Bid Strategy Report

Did you know that you can check out your bid strategy report to see some of the signals that are more or less likely to drive conversions in your Google Ads campaign? Hello, I’m Uzair and thanks for joining me today. The smart bidding strategies that Google uses has a range of signals that inform… Read More »

Google Ads Combined Audience

Did you know that by using affinity, in-marketing, re-targeting and other audiences together in your campaign you can create a Google Ads combined audience that targets your ideal audience? Hello, I’m Uzair and thanks for joining In this video, I am going to talk you through the Google Ads Combined Audience feature. Google Ads has… Read More »

Google Ads Audiences

Here are some 11 top tips on how to use Google Ads Audiences. Hello, I’m Uzair and thanks for joining in. In this video, I will give some top tips to get the most out of Google Ads new audiences. Audiences were introduced to Search Ads over seven years ago and have been improved a… Read More »

Google Ads: Brand Awareness

One goal of creating your Google ads campaign is to raise brand awareness and visibility of your company products or services. Hello I’m Uzair and thanks for joining in. To achieve this you can create a campaign using the brand awareness and reach goal to increase the traffic to your site or online shop and… Read More »

Google Ads Responsive Search Ads

Google has announced that they are launching their new responsive search ads after a year of testing in beta. Responsive search ads will test different groups of ads to establish which combinations work best. This feedback will monitor the performance of your ad’s headlines and descriptions and will automatically select the best for promotion. These… Read More »