SEO For Beginners: 5 Powerful SEO Tips To Rank #1 On Google In 2019

By | September 4, 2019


How are you finding new products and services
to help you fix problems that you’re experiencing right now? Just like everyone else, you’re probably head
to Google and start typing away. If you want your company to have any chance
of success, you need to be on that first page of search results, better yet you need to
be at spot number one. So how do you get that highly sought after
spot? Hey everyone, I’m Hans van Gent of User Growth,
and today I’m going to be sharing five tips to increase your website traffic. But before we get started, make sure you subscribe
to this channel, that way when we have more marketing videos like this, you’ll get notified. Now let’s dive into today’s lesson. The core of SEO is all about you, supplying
the best answer to someone else’s problem. So you first need to figure out what questions
your potential customers are having. Using tools like SEMRush, and Ubersuggest,
you can figure out the search terms your competitors are ranking for and how difficult it is to
rank for them yourself. Now that you know the keywords you want to
rank for, you first need to figure out how difficult specific keywords are and if they
are worth pursuing. A great keyword is:
a keyword that lots of people are searching for every month
a keyword that is not to difficult to rank for on the first page
and is relevant and helpful to your customers. Ubersuggest gives a helpful score on the search
volume of a keyword. As a rule of thumb, we would suggest focussing
on keywords with at least 500 monthly searches when you’re just starting out and slowly moving
it up as you go along. It also gives a keyword difficulty score,
for a newer website we’d recommend starting with a keyword difficulty of 30 or lower,
again this number can move up as you go along. But it’s still a good idea to grab as many
low difficult keywords as you can in this first phase. This, will allow you to focus on building
domain authority by targeting easier keywords that you can rank quicker. Of course, not everyone is the same, and although
a lot of people are using the same words to describe a problem, our first tip would be
to look at LSI or Latent Semantic Indexing keywords. Using lsigraph.com, you can easily find synonyms
related to the keywords your after. Of course, the search volume is lower than
your normal keywords, but ranking on a number one position for these words can still bring
in lots of traffic. Tip number 2: Better meta descriptions. Although meta description doesn’t affect your
rankings directly, seducing the people searching for a solution to their problems with a great
meta description can make the difference between them clicking on your link or not. Using Google Search Console, you can identify
which pages have a low Click-Through-Rate, try optimising those pages first. If you’re optimising your meta descriptions
be sure to: Put the search terms as early as possible
in your copy Don’t make it too long, or otherwise, your
results get cut off. 156 characters including spaces should be
the maximum Try to give the reader a clear benefit why
your piece has the answer they are looking for Tip number 3: Focus on the visitor You can bring the best content in the world,
but if it yis presented in a way that is unreadable or scares of the reader or takes forever to
load, people will hit that back button in their browser before you know it. Great content doesn’t just bring the information
someone is looking for; a big part of SEO is how a visitor perceives the content and
how it is presented. So make sure to: give a clear answer to their problem
bring enough depth to the table write it in a clear and easy to understand
language have your website load super fast as people
don’t like to wait Think of it like this: when someone searches for “SEO Tips” and the
first article he or she clicks on is below average, there is no answer to the question. This person will then immediately click back
to the search results, and the search engine did not do a good job. If this happens too often, this person will
start to look for alternative search engines because the one he or she uses is not given
him what he or she wants. Tip number 4: Internal linking
If there is one thing that will make a significant impact on your SEO, it is internal linking. If people continue to stay on your website
by going from one link to another, it signifies that your site showed them the correct answers
to their questions. For a search engine, it is essential to understand
the relation between the different pieces of content on your website, to understand
the site better as well. One of the great examples of internal linking
is Wikipedia. They got so much different content, and are
having such a great internal linking structure that you, as a reader, can easily go from
one piece of content to another and gets sucked into their website. #Tip number 5: content promotion
After you finished creating a new piece of content, what do you next? Are you just going to leave it there waiting
for people and search engines to show up? Of course, not so go out there find different
ways to promote your content: identify relevant groups on Facebook and LinkedIn
to share your content identify related questions on Quora that could
benefit from your answer send out a newsletter
Use services like Quuu Promote to help spread your content
Don’t just sit there and wait for the traffic to come in, boost your content, don’t be afraid
to invest into it, after all, you spend so much time producing it that it would be a
terrible thing if nobody would consume it. That’s it for today. Thank you for watching and if you’re struggling
for your content to rank in search results, be sure to check an even more in-depth article
at usergrowth.io where we give you even more tips and tricks. If you also have any other questions, you
can leave a comment below, we’ll answer them. And of course please like the video, share
it, comment anything you can do to help spread the word. Thanks for watching and have a great day!

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