Part 2 – Organic SEO Best Results

By | August 26, 2019

– Hey y’all. Welcome to another WordPress Wednesday. My name’s Kori Ashton and
we’re gonna pick up today where we left off last week. We’ve been talking about
search engine optimization. Last week we address paid options. This week I really wanna talk
to you about organic options. So there’s only two ways
to be found on Google. We talked about this last week. You can either pay to be in the ad area or you can build your website
in such a way that Google clearly understands what it is that you do or what you offering. And they in a sense reward
you with that page one ranking or that position one, two,
three high ranking right. So that’s what we wanna
talk about this week. How do we build our website where we’re not having to spend so much money on paid marketing. How do we build our website
where it will naturally get rewarded into that page one. So as most of you know this
is where I totally nerd out. I love organic search engine optimization and I have a ton of resources
on this YouTube channel that specifically speaks to it. So please, please be sure
to check those things out, and I’ll be sure to put a link
in the description box below so you can find those resources. Alright so, organic is amazing because you don’t have to bleed the money every single month for paid options right, but here’s what I really want
you to clearly understand that building your website to
have it ranked and on its own. It takes a while, it’s very, very rare that you want a website
and within two weeks or 30 days even, it’s on that page one. It really just depends on
the industry that you’re in. How progressive your
competitors are around you or in that industry. If they’ve got some really
high ranking websites, it’s gonna be a little difficult
to launch a brand new site and start to out rank them immediately. So organic while it’s
less expensive money wise, certainly it’s going to take longer. And it’s gonna take 12 months, two years to start to get your website to really consistently rank
high for multiple key words. So you have to understand
and get in your mindset what strategy do you want to do. Do you actually have a budget that you can spend money on ads? Or if not, okay, that’s alright, you don’t have to have that budget but understand then that
you have to budget for time, because it takes a lot
to build your website to get that ranking reward
position of page one. So what are some things right
away that you have to do? This is not a five minute video. You’ve gotta watch my series
of videos in order to do this. I even have an online course you can take. Again I’ll put those resources
in the description box below but immediately know,
there are some high level things you must have. You have to have consistent fresh content going in your website. What does that mean? You have to have maybe a
blog area on your website where you’re adding good
content consistently. You have to be maybe instead of a blog, maybe you’re highlighting new
product that you have to sell. Maybe you’re writing up a case study about a project that you completed or you’re writing about a review
that somebody is giving you and telling your side of the story. What you don’t wanna do is
just put 25 words on a page and say there’s no fresh content. Google is gonna see that and the only thing that
that’s gonna signal in their mind is okay, this
company is still in business. But it’s certainly not gonna
be the high quality of content that Google wants to read and understand that your users want to read. So they’re not gonna reward
you for a high level ranking with you doing 10 words as a blog post, 50 words as a blog post. You really have to put
together some strong, good, original, consistent content. You do not want to go over
to a competitor’s website or somebody in your industry copy all their article,
paste it in your website and put two sentences about
what you think about theirs. That’s not the way to do it. So if your strategy is
organic, please, please watch my other videos on this channel because I will give you
step by step instructions on the things you must be doing to get your website to rank high. But again, understand there’s
only two ways to get found. So you have to have an
online marketing strategy that speaks to either one of these. Either paid options, you
gotta figure out a budget or organic options and
then what’s your strategy for content and to get that
high level ranking alright. One of those two things
has to be your solution. Alright stay tuned next week when I start talking about
expectations of these two. What kind of ad thing should I have if I wanna go paid route? What type of effort am I gonna
have to put in consistently if I wanna go organic? Let’s look at those two options. I’ll give you some solutions and I’ll see you next WordPress Wednesday. Bye y’all.

6 thoughts on “Part 2 – Organic SEO Best Results

  1. Kani B. Post author

    Thank you! Your videos are very helpful! I appreciate it!

  2. Mobile Game Hunter Post author

    Thanks a lot for this information. your videos are soo good, clear, and can understand clearly, keep up the good work, we will definitely keep in touch with you.

  3. Moom Post author

    Thank you so much for your time, I watched almost all you videos. And still excited to see you every Wednesday. Keep up the hard work. 👍👍

  4. Adrian Monjes Post author

    Hi Kori. I caught your talk at WordCamp Seattle and absolutely loved it. Thanks for all of top notch content you're putting out there. Very appreciated! I'm definitely considering taking your basics of SEO course.


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