How To Use Keywords to Boost SEO

By | August 27, 2019


>>[Music for Business Blueprint]>>Narrator: Brought to you by Businessblueprint.com.au>>Dale Beaumont: Hi.. I’m Dale Beaumont:
I’m the offer of 16 best selling books and the creator of Business Bllueprint. You’re
about to step inside one of the live webinars called the new role of business. And you’re
about to discover a range of tactics and strategies to help you to grow your business, faster
and easier than ever before. So enjoy the video and we’re talking again soon. When
it comes to.. so keyword, you understand what keywords are.. here is the things that people
searching for. They even call them the keywords than actually normally one word. Like swimming
lesson brisbane is one keyword even it got three words in that. is that make sense? And
so what you wanna do is you wanna rank for the things that people are searching for and
as many different things as you can. Now most websiste developers actually know nothing
about search engine optimization. They didn’t know about building website. And so normally
what they do at the top, sometimes they just leave the default and at the top it says welcome
to another words press website. So what happens google can’t actually find your stuff because
they don’t even know what your stuff is about. Now if the website developer knows
a little bit they might change it and put the name of your company there financeability
as an example. But again who is searching for a company that’s yet not exist. And
unless you change that it goes across every single page on your website. Is that make
sense. So again you got one door way of how people will find you and it’s that narrow.
So what you wanna do is you wanna forget about the name of your business. Maybe you’re
about ask page you can optimize for that particular keyword. But every other page on your website
should be optimized for keywords. Now here’s the thing you don’t wanna put lots of keywords
in there. Because if you have like a horse riding shop and you have horse riding shoes,
horse riding saddles, horse riding clothes, horse riding classes, etc…etc.. and at the..
your tail tag, which is the thing at the top, if you have 7 different things what is google
sort of thinking to itself. If you do 7 different things you must not be very specilized in
any one of them. You got like a split personality disorder. You don’t know who you are. So
if you don’t know who you’re. How we can possibly know who you are. So what happen
is so they will probably put you in the search engine under those different thumbs but you’re
not gonna be on page one, because you’re so bored. You might be on page 10 or 20 or
30 or 40 is that make sense? So if you do wanna rank for a number of different keywords
what shoud you do? You have a different page per keyword. So if you wanna rank for 2 different
keywords you have 2 pages. One optimize for this, one optimize for that. And what you’re
gonna do is, you’re gonna take your keyword and you’re gonna put it into a few different
location which I’ll you about the sec. So when google find your page, they go your tail
tag has the keyword. Your meta tag has the keyword, your headline has the keyword, your
body copy has the keyword, your video contains the keyword. Even your image that’s a photo,
and most people label , they don’t change the label of their photos, and so when they
come out the camera what did they call… dx5432 but imagine if the photo you click
enter and you change the label of the photo to horse-riding-shoes and so they go everything
here is about horse riding shoes, it’s a highly focus. It must be all about that. so
therefore people looking for developing information will put that way up the list for horse riding
shoes. Because of this page only about that one thing. Hi.. I’m Dale Beumont. I’m
the guy you’ve been wathcing in the video just there. I’d like to give you a chance
to connect on our guide bases. Enjoy what you’ve learned, and you’ll like lear more,
and please at our website, the address is www.businessblueprint.com.au. As businessblueprint.com.au
I look forward to connecting with you more there and helping you to build a stronger
and more profitable business.>>[Music for Business Blueprint]

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