How To Hire Staff For Your Business The Right Way

By | August 26, 2019


So from there, the next thing that you want
to do is draw out your team map. So figure out what you’re business looks like, then
you want to build out your team map. For me, the whole aim of the game is to build a business
that can work without me. The main core areas that I focus on, you’ll be looking at marketing,
operations and fulfillment. I’ve got a few little sub categories underneath there and
if you can grab them now fantastic, if you can’t I’m going to make a recording of
these and I’ll also get you the slides afterwards. Underneath each one, so marketing, you need
to generate leads, you’ve got conversion, focusing on repeat sales, making sure that
you watch your reputation. For fulfillment, you’re looking at building up your support,
creating new products, delivery and then under operations, things like financials, legal,
tech, human resources, that type of thing. So you need to figure out for the business
that I just drew this map for, what is the staff I would need to run it? So who would
I actually need to hire ? Now to start off, you’re probably going to, under all of these
different roles, you put you, you, you, next to every position. If you’ve seen Rich Schefren
has got a report, The Internet Business Manifesto and he did this map at the start talking about
why most businesses fail. He did an organizational chart where the person’s name was over everything.
Here’s everything that you’re supposed to be doing to build a business and you’re
supposed to be doing everything, how are you getting anything done? The real key takeaway for there for me was
you need to build a team to plug in. Initially you are going to be the one dealing directly
with the client. I still chat with clients and I do a lot of that type of work. But you
want to build that out first and then start to think in your head, oh, who should I hire
first? There’s a whole method for that and if you want to find out more about outsourcing
and building a team, of course check out the outsourcing course. The idea is to build out that plan first and
have that real step by step. Sally has just recently joined the team and that was another
reason for coming up here and running the workshop because I thought that it would be
a great training day for Sally. This idea of Sally was in order of who I was hiring.
We started off, some of the support needed to be handled, all our customer support work
needed to be handled so that was one of the first hires. Then I wanted to get the core
components of the business outsourced, so we built a few more team members who are over
in the Philippines. Then underneath that, then we started to say
video, I want to do more video but we can’t really outsource video. There are a lot of
big files backwards and forwards. We got Adrian and we have another video guy as well, Ben.
Then we needed to look at the real financials. You need to get the financials down very early
on and Sally has come on board for that. Another hire that’s coming shortly after
Sally will be the marketing person. Now that I’ve got all that back end work sorted,
now we just want to crank it. It’s almost like now this is built out. The aim of the
game, this is all automated and I’ll show you how we automate it in some of the sessions
as we move through. Because this is all automated now, the aim of the game is let’s tip as
many people in the top of this funnel as possible and then just let it all drip through the
automatic process. The autoresponders and follow up sequences and emails, all of that
is in there right now. I drop people in here, they get introduced to everything that I do,
the fulfillment house ships everything out so I don’t have to do anything and that’s
how you build a business. You need to think about who you’re going
to hire and in what order. Most people get this wrong. I know I’m only going to spend
this first session on this and it’s probably the least fun part. It will be fun to talk
about different video strategies and all this type of thing but this is how you build a
business.

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