How to Find the Right Keywords to Rank #1 on Google | Powerful Keyword Research Tools for SEO (2018)

By | August 10, 2019


I ranked number one for one of the most competitive key terms out there and Google can you take a guess what it is it’s online marketing and you know what guess how much money that one keyword makes me little to nothing why because I picked the wrong keyword to rank number one for hey everyone I’m Neil Patel and today I’m gonna share with you how to find the right keywords to rank number one on Google for the first tip I have for you is go putting your competitor URL in SEM rush what sem rush will show you is your most popular pages that your competitors are getting traffic for this will give you ideas of what your competitors are doing if your competitors are bigger than you they probably know what they’re doing and they’re probably going after keywords and traffic that’s converting into leads and sales so you want to make sure you look at their strategy before you come up with your own so once you’ve figured out the most popular pages go take those pages and go put them into a traps a Juris will show you how many links each of those pages have and you know what the hardest thing is is to build links so what you want to do is go look for the most popular pages that have the least amount of links that means those are the pages you should be focusing on first it’ll give you ideas on all the keywords that your competitors are ranking for when they don’t have a ton of backlinks that’ll give you idea of the ones you should be targeting first because not only will they drive you a lot of traffic but there’s the least competitive because you don’t have to build backlinks the second tip I have for you is use Google search console did you know that Google gives you a free tool that helps you rank number one and yes it’s called Google search console it breaks down all of your rankings the keywords that your pages are getting traffic for and even the positioning as a page 1 page 2 page 3 the sixth on page one right it breaks down exactly where you’re ranking now the cool part about Google search console is when you dive deep into each of your pages using the search analytics it shows you all of the impressions that you’re getting for keywords that you’re on the bottom of page for the reason you want to go after the keepers at your bottom of page one for it’s way easier to rank number one for a keyword that you’re already on the first page for versus going after a brand new keyword that you’re not even in the top hundred for going after a brand new keyword that you’re not even the top 100 for is a lot more work than going after one that you’re already on the bottom of page one for and what you realized with Google search console is that you rank for a lot of longtail keywords at the bottom of page one that you’re not even trying to go after but yet they drive traffic and they convert visitors into customers so once you have those keywords you want to look at them and Google search console shows you all these keywords you want to then go to your landing page and make sure those keywords are in your title tag your Meta Description your heading tag and within the content of your page by doing that you’ll slowly start increasing your rankings for those pages that you’re at the bottom of page one for the last if I have for you to finding amazing keywords it’s to use Google Trends it’s another free tool by Google it breaks down keyword traffic from web images news right this breaks on what keywords are climbing in popularity and you want to go after the keywords that aren’t popular yet but are climbing for example Apple has a ton of iPhones right I don’t know what the next one that they’re gonna release but let’s say it’s the iPhone 100 if they’re gonna release the iPhone 100 you want to talk about it before everyone else is talking about it because the moment you’re one of the first adopters one of the factors that Google has when it comes to rankings is time it’s hard to outrank older pages it’s not impossible it’s just harder so why not be one of the first people to blog about new terms that aren’t popular yet so let’s say the iPhone 100 is coming out you could be blogging about it you can be talking about iPhone 100 cases iPhone 100 apps new features that they have and even if you don’t know I’m all just blog about the ones you do know about and you could even make your own predictions let’s say you don’t know anything about the iPhone 100 you could be writing articles about huh here’s my 10 predictions for the iPhone 100 even if they’re wrong that’s okay you’re not lying to people as long as you’re taking really good educated guesses and providing amazing content people won’t have issues so write about new upcoming keywords because you’re not gonna get traffic for them right away but in two three months or even a year you’re gonna be dominating because no one else won after those keywords before you did just think about green tea and acai berries and all of those hot crazy nutrition terms yes they’re really popular now in their buzz words but back in the day no one was really looking at them and if you’re not sure what keywords are up-and-coming just tell me the keyword or link in the comments below using the Google Trends link and I’ll tell you if it’s a good keyword or a bad keyword if it’s up-and-coming or it’s declining that way you’re not wasting your time writing articles on stuff that won’t be popular so make sure you subscribe to this channel share it leave a comment below and I’m there to help you succeed

100 thoughts on “How to Find the Right Keywords to Rank #1 on Google | Powerful Keyword Research Tools for SEO (2018)

  1. bancho gaming Post author

    Bychance if a website is too older and has good authority and it has been ranking for a keyword "how to lose weight" and I created new website if my content is better than that of it and I have more backlinks than that of it , my on page is very well then who will rank 1st ? If I do these things within 15 days .. plz tell me who will rank 1st

    Reply
  2. bancho gaming Post author

    How many tags should we use in a single post and how can we put tags in post

    Reply
  3. Navojit Basu Post author

    PHP, WordPress, Magento, Drupal, Website Development, Website Designing are the area in which I am planning to write articles on. Please can you help me Neil.

    Reply
  4. WOLF OF BUSINESS Post author

    Boss intro – Capture my attention fast

    Reply
  5. lum L. Post author

    haha i realized that you were yelling right at the beginning but i LIKE the energy!!

    Reply
  6. Jaitavya mishra Post author

    why not you make a Vlog on keyword research LIve

    Reply
  7. Rami Domat Post author

    Dear first of all thanks for your lots information but you should more quit
    This tension is very loaded thank you

    Reply
  8. Heather McClure Post author

    Damnnn….Neil Patel has gone gansta.

    Reply
  9. Garima Rima'S Post author

    Great info. Love all your videos and I don't need to lower the volume. It is Good and very knowledgeable too.
    Thanks Neil for all your efforts👍
    Bingo!

    Reply
  10. Horlan Aguilar Post author

    Hey Neil Patel how can I check what page I rank on for specific key words in search console?

    Reply
  11. KenyanMangroveWaigi Post author

    Loving the enthusiasm! Look at that passion, baby!

    Reply
  12. Zulfikar Abdullah Post author

    Thinking of running an affiliate marketing on travel especially for hotel booking. How do i focus searching for specific keywords. How to stand out from a crowded market.

    Reply
  13. sakir Skr Post author

    Sir I a use brand name in domain then they get any problem?
    Or if I use a keyword that has a official site rank on 1st and most of the traffic on official web then can I go for that keyword if I get 2,3 position then I make money from this or not?

    Reply
  14. Something Abnormal Post author

    Hey there, I created my site on movies niche, 2 weeks ago, now I am writing my first article. Alongside I am watching your videos when got some time. These are very informative. Like I said I have already made website on that niche. But suddenly thought come in my mind, that I should ask you. Does movie reviews, top 10 list etc. (Not news now) niche is good one if someone want to earn some money. p.s. We really love you man.

    Reply
  15. Finding Happily... Post author

    Neil, thanks for this amazing video. I am a dating and relationship expert and I blog about all dating and relationship topics. What are your thoughts on those keywords. Hope it’s not too late to get a response. Best!

    Reply
  16. Mobile & Gadgets Post author

    Does google search console show us real result?

    Reply
  17. Soumitra Dutta Post author

    Hi Neil what do you think about the keyword nolimityoga

    Reply
  18. Harish Ganesan Post author

    Hey Neil I am supposed to do a presentation about AdWords I am given google ads data for the same can you share what approach I can use to do my presentation I am a big fan of you read most of your blogs please help me again the presentation should be an application of data for optimizing or giving new idea so what metric should I see to get an idea

    Reply
  19. Premier DJ Service Post author

    Excellent video. And I disagree with Adam Preiser, I didn't perceive your delivery as nervous energy at all. Just passionate energy! It energized me, and kept me engaged. Thank you Neil!

    Reply
  20. Malick Cisse Post author

    Hi Neil, what keywords would you suggest for a website that sells pet accessories? We sell things like dog beds, cat beds, dog clothing, collars, leashes, and many more. The competition is pretty heavy especially with Chewy, petsmart and other heavy weights but they started from somewhere just like us. What keywords would you recommend? Thanks

    Reply
  21. Hexspa Post author

    I just looked up the word 'Influencer' and, wouldn't you know it, Neil Patel was pictured! The internet is actually a small world, from what I've seen. WPCrafter is in the comments as Adam Preiser and I just watched one of his 3 hour videos in its entirety. Keywords or not, I think integrity matters a lot. I'm Hexspa – nice to meet u 🙂

    Reply
  22. Youtube Video Ranker Post author

    Well done. For the keyword: 'track website rank' you currently rank #6. You are almost there.

    Reply
  23. Davis The Post author

    yes very much enjoyed the training, very imformative. Thanks to both of you

    Reply
  24. it's all about the cocktail Post author

    thank you for the video. I'm hoping to start getting ranking in the cocktail world…………….

    Reply
  25. Karl Anders Post author

    It's a complex subject and you're the master of it however this video has a bit too much energy and it's hard to follow.

    Reply
  26. Pranjali Manoharrao Petkar Post author

    Hey Neil, I have one keyword for girls fashion blog
    Keyword: Stunning Looks for Girls
    My blog is in top 5. Is it worth to rank by this keyword?
    Because there is no competition for this keyword, no monthly searches

    Reply
  27. Keep It Simple Post author

    Great video! I love your energy. I've seen videos here that lack energy.

    Reply
  28. Debanjan Bhowmik Post author

    I love your videos and I love this one also sir! I'm a begginer of blogging, I want to start my blog on "Society and Culture"niche . Is this keyword going to work or failed sir?

    Reply
  29. Anthony Tornambe Post author

    Yes, Because Keyword Research & Analysis is an important step of SEO.

    Reply
  30. Daniel Rus Post author

    Absolutely brilliant and useful content!! You are the few who actually explain things! Thank you! The only thing I would recommend is that you try to reduce the volume of your voice, it makes it hard to follow and listen to the great info your sharing! 🙂

    Reply
  31. Jada Docs Post author

    Hi Neil, I do like your energy and your videos. I am very new to SEO and learning lots from youtubers. Please clarify if the other tools you mentioned in this video is still required if one is using ubersuggest?

    Reply
  32. BuzzNox Post author

    Sir please don't move yourself in YouTube videos. It create problems for watching.

    Reply
  33. Apoorva Sharma Post author

    What is the coming keyword in the world of wedding invitations niche ?

    Reply
  34. Josia Ortiz Post author

    🔥💥💥💥I LOVE WATCHING YOUR CONTENT!!!!💥💥💥🔥

    Reply
  35. Jesse Smith Post author

    Neil what would you recommend to company who is in declining trend? Tons of talent and skill, but the trend is in the name of the company. Do we rebrand? Start implementing keywords into the website of the growing trends? Thanks!

    Reply
  36. Travel and Explore BD Post author

    Good job Mr. Neil Patel. Truly helpful content.

    Reply
  37. Hina Liaqat Sana Liaqat Post author

    How to find a niche without zero competition.

    Reply
  38. Tony Rahman Post author

    Thanks alot for the great video Neil, Loud and clear. Those who complain about the loud voice just keep your computer volume low, thanks

    Reply
  39. Innovative Noob Post author

    Nowerdays.. the meaning of blogging is only building up stratergies to rank higher instead of spreading pure knowledge

    Reply
  40. James Carter Post author

    I starting blog called Overcoming Homelessness. I want to write a response post Answering the question Is Homelessness Illegal in the United States? Can rank for this if I write a post of 1500 words?

    Reply
  41. Jeff Fairchild Post author

    How in the world could you rank for "online marketing" and then not be able to make money off of all of that traffic. That makes me wonder why i should even listen to you

    Reply
  42. Crypto Sandro Post author

    Great Video. I wish I had a blog. I stated my e-commerce business. Good lock

    Reply
  43. Saket Jha Post author

    I read a Few comments and noticed that many people are complaining about loud voice. But I don't find it unpleasant, I like Your style Neil Sir. I find it rather energetic.
    Thnx again for your Great content.
    Cheers,

    Reply
  44. Derrick Seeto Post author

    I want to dominate waxing or hair removal – which keywords should I consider

    Reply
  45. Max Dai Post author

    Niche Related Post…

    The niche I am interested in has so many competition… Most experts suggest that pick a niche that you have a personal interest…

    So, I have an interest in boxing, MMA, and 3d animation… Looking at the vast competition that is going around on the internet, does that means that I should work on these niches?

    If there is so much competition, how do you people find out an easy to rank niche? Keep in mind that we want to monetize our blog with adsense.

    Reply
  46. Youtube Video Ranker Post author

    Not far to go. For the keyword: 'keyword rank free' you currently rank #3. You are almost there.

    Reply
  47. Mike Mancini - PPC / Google Ads Coach Post author

    I love your honesty in your videos. Thanks Neil.

    Reply
  48. Shakerin Ahmed Post author

    Cool advice… "Going after not so popular kw now, but tomorrow" 🖖🖖🖖🖖🖖

    Reply
  49. Rahil Ahmed Post author

    You started this video "go putting competitors URL's." If I don't know who is my true competitors then how to find my competitor's URL?

    Reply
  50. Arun Upadhyay Post author

    As always, once again nice video…Thanks and keep coming up with informative content. We appreciate it.
    I have a confusion, I will be grateful if you can assist me in that. I have an IT development services/Software development website. I want to rank higher and get leads+ traffic to run the business. Is blogging the way that can help? I have a blog on my website and produce good content as well. For most of my targeted keywords, my blog URLs are ranking instead of my services page. What should I do? How to divert ranking from blog URLs to services page?

    Reply
  51. Youtube Video Ranker Post author

    You are getting close to the top of the rankings. You are #3 in the top 10 results for the keyword 'keyword rank free'.I can show you what other keywords you rank for. Would you like to know?

    Reply
  52. Anupam Sethi Post author

    Hiii
    Posts are appearing in SERPs on some queries, should i include those queries exactly in that post?
    (Same sequence of words)

    Reply
  53. Learn TheNew Post author

    Hi, Neil Patel thanks for making a video. I have faced some issues when analyzing my pages positions.
    "at last week i have observed some of page ranked in top 100 but this week same pages which are ranked in top 100 are not in top 100 why this happening till past 3 weeks the pages are in top 100 but why it was not now." @LearnTheNew

    Reply
  54. Mariano Rodriguez Post author

    This guy is just selling products… What if you have a low budget company having to pay all this tools

    Reply
  55. Jyoti Gg Post author

    Hi Neil kindly make a video on impression of Google console kindly explain what is it in detail

    Reply
  56. Abdulrheman Qureshi Post author

    U know Wha?? that's a nice video there.

    Reply
  57. Titu Choudhury Post author

    Where to get the KEYWORDS in Google search console?

    Reply
  58. Alex Guilbaud Post author

    Great tips but damn you like to yell XD

    Reply
  59. ericamiller Post author

    In ubersuggest, there is a position column, what do those numbers mean?

    Reply
  60. GV Games Post author

    No magic solutions, but good advice and a place to go and work on. Cheers.

    Reply
  61. KenyanMangroveWaigi Post author

    I still don’t get why the keyword online marketing isnt making you money

    Reply
  62. Youtube Video Ranker Post author

    Great work. For the keyword: 'keyword checking tool' you currently rank #6. You are almost there.

    Reply
  63. Joshua-David Post author

    Hi Neil, I'd love your help. I'm a pro voice over artist getting ready to use google ads for the 1st time with a very small budget as a small business. If you have a sec, I would love any suggestions you may have for me. Thanks Neil! Josh

    Reply
  64. Braden Smith Post author

    When getting my 1st seo client how would I rank a certain keyword if they don't have it in their domain name already? Is there a way to add a keyword to rank for and the URL?

    Reply
  65. Melissa Dever Post author

    Love your brain and your podcast… but I gotta say I struggle with your videos as you're kinda shouty. 😬

    Reply
  66. Chico Montana Post author

    LOL you killed me with your intro, but it got me hooked

    Reply
  67. Aakash Jariwala Post author

    Dear sir explain me a robots.txt and how to create Sitemap
    Thank you for giving valuable tips

    Reply
  68. See Zee Post author

    Thanks for typing with detail! It helped me more to understand! Thanks!

    Reply
  69. Electricity Companies Near Me Post author

    How relevant is this video in regards to the information you just shared ….Love the info whether it’s relevant or not

    Reply
  70. Cesar Roman Post author

    I've always had a doubt regarding this subject, specially since I started my own blog, Neil a big question from a fan, when using keywords should I have like an specific group of keywords that I need to use throughout all of my content or each of my blog post should have an specific set of keywords so they don't compete between them?

    Reply
  71. Alexander Hendrickson Post author

    So, in order to do this, SEMRush and Ahrefs are $99 a month a piece. Any suggestions for doing similar stuff for people who are just starting that don't necessarily have $200 a month coming from their site already?

    Reply
  72. DRIZZELNCHEW TV Post author

    Oh THANKS SO MUCH IM NEW AND TRYING SO HARD TO GET TO MY GOAL🍊🤗

    Reply
  73. joshua aderibigbe Post author

    thanks for shouting at me, it really drilled information

    Reply
  74. Julio Cintron Post author

    Dude I saw this video months ago and didn't pay attention to you. I failed to do what you advised and this cost me money by not having any sales. Now I am listening and back and more confident that I will make more sales. Thank you for making videos like this to help people .

    Reply

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