How to Create a Short Name & Short URL in Google My Business

By | August 24, 2019

If you’ve optimized your online presence to be found by local prospects then you’ve probably heard of this thing called Google my business Which is kind of like the social profile for your business on the Google search engine and what I’m going to show you in this quick video is how to set up a short name and a short URL that’s going to make it super easy to give to your clients Hey there, Shane Black from Pearl Digital Marketing and in this quick video I’m going to show you how to set up a short name and a short URL in Google My Business. The benefit of this is that it’s super memorable and easy to pass on to potential clients and customers and it’s going to be unique to your business Once you set up a short name no other business in the world can take it and because of this, you’ve got to act quick and get it set up ASAP. To give you an idea, when I went to do mine just recently, my first two preferences were gone So without further ado, let’s dive on down into the computer and I’m going to show you exactly how to get that set up Okay. So now that we’re in the computer you can see that I’ve logged into Google My Business The first step is to obviously log in. Now, this can be done on the phone but just for the purpose of this video, I’m going to show how to do it on the desktop. All you need to do is once you’re logged in, navigate over here to the left-hand side and click on “info” info is going to bring up all the information about your business that you’re able to edit There’s a whole heap of stuff in here that you can edit but the purpose of this video is to show you how to edit the short name which lives here You can see the little @ symbol there This is the short name. As mentioned before the short name needs to be unique for every Google My Business, there can only one in the world and I’m just going to show you once you click Edit you can just jump in here and Try and update your name and If it’s not available it’s going to tell you so I can tell you from experience that I’ve tried Pearl Digital Marketing and Pearl Digital before and It quite simply was not available. Once you’re selected The name that you want you just click apply and if it’s not available, Google is going to tell you it’s going to save it’s available, choose another short name. Once it is updated, apply, and it’s going to be there ready to use Now the good thing about the short name in Google My Business Is that you can then have a super short link that is going to be simply In my instance, you can see that it’s Pearl DM, therefore if you punch in into Any web browser you’re going to land on my Google My Business page Now this can be used for a number of reasons. For example if you’ve got people who need directions to your office you can simply put this into a confirmation email. If you’re looking for reviews you can send the Shortname. If you just want people to know about your business You can just add the short aim to wherever your imagination leads you to. So there you have it That’s how you set up a short name and a short URL in Google My Business So, now that you know how to do it, #1 Make sure you get it done #2 put down in the comments how you intend to use it and, more importantly, #3 If you want to learn more about how to get your local business found online Make sure you hit subscribe and follow us for more juicy online marketing goodness. So without further adieu, my name is Shane Black Thank you for sticking around and, till next time, stay classy

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