Drive MORE TRAFFIC to Youtube with INSTAGRAM! 🤳

By | September 5, 2019


What’s up everyone. Welcome back to my channel,
the number one place for new coaches, content creators and entrepreneurs. Now in today’s
video, I’m going to answer a very common question that I get. I mean I do get a lot of questions,
but this one is actually really, really popular and that is when you’re starting out your
youtube channel and you have zero subscribers, you have nothing to your youtube channel.
How did you actually grow your Youtube Channel? How did you actually get your initial views,
get your initial subscribers and all of that? Well, I’m here to tell you that for a really
long time it was actually my Instagram that was growing my youtube channel. It wasn’t
through search, it wasn’t through anything like that within youtube. It was actually
my Instagram, the primary platform that I had before. Now, obviously a year later, my
youtube channel is now fueling a lot of the growth within my Instagram and it truly switched
roles. However, I am here to tell you that in the
beginning you are going to heavily rely on your Instagram account in order to grow your
youtube channel. Because I’m assuming for many of you, you probably already have an
existing following on Instagram. That’s why if you want to learn my secrets, my strategies,
my tips on how exactly I drove traffic to my youtube videos using Instagram, then keep
on watching. All right, so the first tip that I have for you is an OG tip. This is something
that I’ve been doing ever since the beginning of my channel all the way until today, and
that is creating a 15 to 32nd teaser clip of your youtube videos to repost onto Instagram
stories. Now obviously it doesn’t have to be just Instagram stories. You can put on
Facebook, you can put an IG TV, you could put it in your Instagram post. But for me specifically, I like to leverage
Instagram stories. Now you might be wondering why 15 to 30 seconds. The reason why is because
for Instagram stories, the Max amount of seconds per story is 15 seconds. So if you’re doing
a 15 second teaser clip, it’s only gonna take up one story. If you do a 30 minute teaser
clip, then it’s going to take up two stories. Now, I don’t want to overwhelm my audience
and have multiple stories in order to show a teaser, so that’s why I personally recommend
15 to 30 seconds. Now, back then when I was doing my own editing for my videos, what I
would do is I would finish up editing my entire youtube video. Then I would quickly create
another video that’s 15 to 30 seconds long featuring all the highlights of that video
that I’ll be posting that day. And the reason why I like to do this is because
most times if you’re just sharing your thumbnail or you’re just sharing the link to your youtube
videos, people don’t really know if that video is right for them. That’s why by creating
that Cheeser, people can actually have a preview of what that video is all about and if it’s
something that they’re really interested in or maybe something you said that truly intrigues
them or they didn’t realize what was actually in the content of your video, then they’re
probably going to watch your videos. I find this to be a really, really useful thing and
that’s why I continue to do it till this day. Now, please do not overcomplicate the process.
For me, it was simply creating a teaser just like this, nothing fancy, and then I would
share it on my Instagram stories. I would also share it on my Facebook page and that’s
what I would do. Now that I have a video editor, it’s a lot
more elevated. There’s more animations going on, but you definitely don’t need this, especially
because nowadays on Instagram story, there are so many fun stickers and things that you
can add on to really animate this teaser, so please don’t feel like you need it to be
fancy. As long as you create a teaser, it’s already really great. It’s already going to
really help you in terms of getting more eyeballs onto your videos. Now the second tip that
I have for you is something that I’ve actually been doing only super recently and I actually
found that it’s been super helpful and that is leveraging the countdown feature on Instagram
stories. Generally what I like to do is I like to tease my video by adding my thumbnail
onto my Instagram stories and then putting the countdown of when that video is actually
going to be published and what I’ve found is many people turn on that countdown and
then once they’ve turned on that countdown, Instagram will actually send them a notification
of when that countdown has ended and then they’re going to know that the video is ready. This is a really fun and creative way in order
to keep people on their toes and have them super excited for your youtube videos. Not
only this, Instagram loves it when you use their features, so why not utilize this awesome
feature that Instagram has given you. Now the next tip that I have for you is using
the copy and paste feature. Now hold up. I know some of you guys are probably wondering
what the heck is the copy and paste feature. Well, this is actually something that I’ve
shared already in this video right here where I walked through some hidden features that
exist within Instagram. So make sure you check out this video because it’s really good. But
anyways, if you don’t know what the copy and paste feature is, basically if you have your
thumbnails or any photo saved into your photo gallery, what you can actually do is you can
copy it and then on your Instagram story you can then paste it. And what I like to do, as you can see here
is I like to pace the thumbnail while I’m doing a video. And it’s usually me pointing
to the thumbnail, encouraging people to actually pay attention to it. And then I advise people
to either swipe up, if you have 10 k followers and if you don’t have 10 k followers, my next
step will actually cover this. Or tell them to click the link in my bio in order to access
that youtube video. So this is a really creative way that you can actually make your Instagram
stories a little bit more interactive when it comes to promoting your youtube videos.
Now speaking of promoting your videos, linking things, my next tip is to make sure you are
linking your videos on Instagram. Now on Instagram there are multiple ways in which you can actually
link your videos. For example, a really easy one is the link
within your bio. You can either directly paste a short link that directs people to your youtube
videos immediately. You can add another link where it’s more of like a link tree style
and you can have it there or you can do what I’ve done, which is basically create my own
link tree in which I how’s my youtube links there along with my website, my resources,
all of that, and you can customize that the way that you want to because it’s technically
your website. Now there’s obviously other ways to link your videos aside from just your
bio section and that is within your Instagram stories. Now, obviously we all know if you
have 10 k followers, you can use the swipe up feature. However, the reality is is I know
a lot of you guys don’t have 10,000 followers, so make sure you check out this video right
here where I really walk through in depth on how you can hack your way through and having
the swipe up feature even if you don’t have 10,000 followers. So make sure you check out this video because
I literally walk you step by step with some clear instructions on how you can do this.
Now, just because you’ve linked your videos, especially if you’ve linked it within your
linkedin bio, it doesn’t necessarily mean that you’re going to be able to drive traffic
to it, right? That’s why my next tip is for you to use the P s strategy. Now, you might
be wondering what the heck is the p s strategy? Well, there’s really not much to it. It’s
not necessarily rocket science, but it is something that can be really powerful in making
sure you’re driving traffic to those links and you’re being top of mind when you have
your videos launching or when you have them published. Let me explain. So when you are
posting your videos on Youtube on that publishing date, so for me it would be Wednesdays and
Sundays. What I would do is I would actually make sure
that I’m posting an actual post on Instagram on those days as well. On the days where you’re
really wanting to showcase your video, you want to make sure that you’re really active
on Instagram so that you can get that engagement, especially within the first 24 hours. Like
I mentioned in multiple videos on my channel. I do say that for Youtube, the engagement
that you get within the first day of your video being published is super important.
So that’s why if you’re posting your videos on Monday, on Wednesday, on Thursday on whatever,
you also want to make sure that those are your peak days where you’re also having the
most Instagram activity and that includes posting on your feed. Now, for me, back then
when I was starting out my channel and really trying everything on anything to grow my platform,
what I would do is on the days that I was posting on Youtube, I would also be posting
to Instagram. Now what I’m doing, this post, I’m generally
creating a caption that’s really engaging and by the way, if you need help with captions,
make sure you check out this video right here that somewhat relates to the video that I’m
posting on Youtube and then at the very end I’ll say p s a new video is now up on this
topic, or I just have a new video. Make sure you click the link in my bio in order to watch
it if you’re interested. So I’m not necessarily bombarding people with heavy promotion about
my youtube video. I’m still creating a caption. That’s a value and it’s not really until the
end where I’m like, ps, new video and by doing so, people aren’t necessarily annoyed and
by reading the caption first, they’re also prying to be interested in my video. So if
you are someone who is really wanting to get more traffic, get more eyeballs on your video,
get more people to click on your link, make sure that you’re testing out the PS strategy
and see if it works for you. Also, as a bonus tip, not only do you want
to be posting on your feed, but you also want to be super engaged in your Instagram story
and you’ll even notice with me every single time that I’m promoting a video on my youtube
channel, more likely or not. I’m also a lot more active than usual on Instagram stories.
Now, obviously for me, I’m on Instagram stories pretty much every single day, but on the days
I’m actually promoting a video, I’m on it even more and there’s a reason for that. It’s
not just because I love Instagram stories, which I do. It’s also because I want to be
top of mind. If I’m already promoting my video, sharing my thumbnail, I know that over time
my story is going to get bumped down. However, if I’m constantly engaging in the Instagram
stories, then it’s going to bump my stories way up and then I’m going to be top of mind
for people even if they don’t open their Instagram until a lot later. That’s why I’m always super active on my Instagram
stories on the days that I post because I want to maximize the initial posts where I’m
promoting the thumbnails or I’m telling people to swipe up or I’m sharing the teasers. I
want people to see that and so that’s why I’m really, really active on Instagram stories
specifically on Wednesdays and Sundays. Now at this point in the video, I’ve pretty much
spilled a lot of beans on how you can drive more traffic to your youtube videos. However,
if your youtube videos aren’t really the greatest quality or the scripting doesn’t make sense,
or even if you as a Youtuber, you struggle a lot with actually speaking on camera, then
I want you to hit the notification bell because in the next video we’re gonna talk all about
that. I’m actually going to bring you behind the scenes on how I film my youtube videos
and how I can be super fast and efficient in filming. So if you’re interested in learning about
all of that coming behind the scenes with me, then make sure you hit that notification
bell so that you can continuously learn on how you can improve on Youtube. In the meantime,
while you wait for that video, make sure you check out these two awesome videos as well.
I talk a lot about social media, Youtube, Instagram, entrepreneurship, coaching, online
marketing, so many different topics. So make sure you’re also checking out these two videos
as well. And also if you like this video, make sure you also give it a thumbs up. It
really helps the channel a lot when you do this. So I’d highly, highly appreciate it.
As always, guys, thank you so much for watching. I hope you guys have a great day, a great
week, and a great life, and I’ll see you in the next one. Bye guys.

82 thoughts on “Drive MORE TRAFFIC to Youtube with INSTAGRAM! 🤳

  1. Vanessa Lau Post author

    Hey YouTube fam!!! As someone who loves both IG and Youtube, this week's video is one of my favourites! 😊 Is there one you prefer? Sound off in the comments below! If you want to learn even more about using Instagram in your business, make sure you're on the wait list for BOSSGRAM ACADEMY! http://vanessalau.mykajabi.com/

    Reply
  2. Brittani Jackson Post author

    How do you like your office chair? Random question but I'm looking to get a new one.

    Reply
  3. Chichi Eats Post author

    Anyone out there growing a YouTube she legit gives the best advice 💯

    Reply
  4. The People's Bookkeeper Post author

    Hey Vanessa! I was on instagram checking out your page and I saw your post from a couple months back about what was going on in your life, and I am so impressed and thankful for how open and honest you are about your life and everything going on. Life isn't easy many times and all we see on people's videos is the "presentation" but not the behind-the-scenes stuff which is where things are actually REAL. I just wanted to encourage you and let you know how amazing you are not just as a content creator, but as a human being. Let your light shine friend and congrats on all your success, you deserve it! ❤

    Reply
  5. Ehren Sixon Post author

    Hey Vanessa! Awesome video. In one of your previously videos about using IGTV to drive traffic to YouTube, IG now requires a 1 minute and 15 second IGTV video. I love your video on how to use IG stories and hack it with a IGTV link to get the SWIPE UP feature for those who do not yet meet the minimum requirement of having that fully accessible. But my IGTV trailer videos were only 30 seconds. Now that IG updated their video length requirement for IGTV videos, this is just a heads up to those who are interested in this intel. Unless I am mistaken, please correct me if I am wrong.

    Reply
  6. How-to Beauty With Soune Post author

    Nice video very informative. New Youtuber here who wants to grow together?

    Reply
  7. Empowered Crystals Post author

    Thank you so much for covering this. I've been trying to use instagram to drive traffic to youtube as I'm a lot bigger on there than here. So its great to hear your tips!

    Reply
  8. Tasmin Kai Post author

    This is the perfect answer that we’ve all been looking for 😁😍

    Reply
  9. Andrea Robledo Post author

    I loved this video since the moment I saw the title❤️ thank you so much, all of your videos have helped me a lot whith my blog, and now that I'm starting Youtube this info is pure gold ❤️

    Reply
  10. kylee norfleet Post author

    Another great quality video I love starting my mornings getting excited and spired to keep going keep improving so much as always for your wonderful content I look forward to more and it was just an awesome segment 😊

    Reply
  11. Joshua D Post author

    Thank you so muchhhh for thiss hihi hope to seeyou soon my ssistah iloveayhh

    Reply
  12. Roman Lopez Post author

    Vanessa, just a quick note about the swipe up option for people that dont have 10k followers. I leraned that trick from you and I have done it so many times nad it has worked for me, however instagram recently changed length of the video allowed for IGTV and now the video has to be at least 1 min long 😔😔 dont believe me, go check it out by yourself! So, putting up an small 15 min clip to direct people into youtube is not opssible anymore!

    Reply
  13. Tiana Coats Post author

    I need to try out that teaser idea. I've noticed more activity on Instagram just by being consistent on YouTube. Great advice!

    Reply
  14. Felix The Dev Post author

    Good tips. Instagram is great. How about using Twitter to drive traffic to YouTube videos? Any tips Vanessa?

    Reply
  15. Sakshi Singh Post author

    You are always amazing , you always has something new to teach and valuable . Thank-you soo much also wanted to meet you someday ☺☺

    Reply
  16. Mel C's Makeup & Style Post author

    Thanks Vanessa! I'm still trying to incorporate my IG with my YouTube channel, so great tips. 😊 Any small or new YouTubers want to help each other grow? ❤️

    Reply
  17. My Inspiring Designs Post author

    You have such amazing advice and I really do use a lot of your techniques within my social media and it has made such a difference💕 I’ve noticed the more active I am on my IG, the more engagement I have. Thank you so much for constantly sharing🥰

    Reply
  18. Preeti Vaidya Post author

    I am starting from scratch for new business. I always have loved your channel and this is very informative.

    The best part is most of them are very good tips and practical. But someone like Vanessa needs to hammer into us.

    Love you Vanessa. You go girl!

    Reply
  19. Waking Eye Hypnosis & Meditation Post author

    Thanks for helping my meditation channel grow!

    Reply
  20. Gabby Gilbert Post author

    I an bad at writing a caption for my posts on IG. I am a wrestler. It’s hard to write something inspirational when I’m posting a pic of me kicking someone in the face lol. Help!

    Reply
  21. Dean Reynolds Media Post author

    Hey Vanessa.. I f you’re always telling us to click a Video, while you’re teaching us, then we won’t be able to watch to the end. .. save all other content at the end. 😎

    Reply
  22. Okky Ayu Permata Post author

    Sometimes I found out that some people find my video through my link in my bio. They sometimes see my story about the video and landed on my youtube channel!!!

    Reply
  23. Keith Robinson Post author

    Those equipment upgrades were definitely worth it! What a difference in quality!

    Reply
  24. Blake Post author

    Another great video Vanessa, thank you for all the tips! @BlakeDMUA 💄

    Reply
  25. Strolling Through Life Post author

    This is so helpful! I need to start making teasers ASAP!

    Reply
  26. Unbranded Lifestyle Post author

    Really like the tip for being more engaging on Instagram on video release days! Thank you!!! 😀

    Reply
  27. The Striving Forward Post author

    I feel it's so important to notice that not only the topic can be a teaser of your video, I see so many Youtubers just picking interesting ideas from the middle of the video, not only introducing the topic. I feel it gives so much more sense as you can introduce the topic itself simply with your thumbnail. 😊

    Reply
  28. Harshit Mishra Post author

    Loved it so much Vanessa finally this one I really needed a lot…

    Reply
  29. Twinship Toys Post author

    We are relying heavily on Instagram, we have 14K on Instagram but only almost 3K youtube

    Reply
  30. Foster Rhodes Post author

    do you still coach one on one? I would love to get information on this THANKS

    Reply
  31. Priti Bhakti Post author

    I feel so lucky I found ur channel u really inspire to create unique content seriously thank you🤗🙏

    Reply
  32. feed meimei - food and travel videos Post author

    I haven't seen any other videos on this with such value. When I first started my YT channel, I had about 8k on Instagram and was wondering why so few of them were subbing to my channel. It's something I still struggle with even a year later, so these tips are extremely helpful! Another fire video, Vanessa! 🔥

    Reply
  33. Rawnda Flowers Post author

    love all your videos and you give a lot of great info. Thank you!!!

    Reply
  34. Jimmy Flare Post author

    Great tips. I feel like the things you mentioned were all areas I need to improve on. We are opposite in the sense that I dont fancy Insta Stories, however I guess we all have to do things we dont like sometimes haha

    Reply
  35. Tristan Chiappetta Post author

    Thx Vanessa for Today's video it's been helping me a lot.

    Reply
  36. Jose Aguirre Post author

    Hey Vanessa, thanks for these value bombs. 🔥🔥🔥Love you and your work. Thank you! 🙏🏻

    Reply
  37. Swimology Post author

    Wow i didn't know that about the countdown feature! I'm going to start using that

    Reply
  38. Jojo's Healthy Cooking Post author

    made a new cooking channel come check it out 🙂

    Reply
  39. Raphael Daily 라파엘 Post author

    Vanessa thank you so much! This was so informative~ I always learn so much from your videos~ thank you so much~~🙏🌟👍😊✨

    Reply
  40. Karyleiana WildernesScapes Post author

    This could just be me, but while the "swipe up" feature in IG stories is great & if it's truly an interesting topic I WILL swipe up, but once taken to the youtube video, I'll usually just screenshot it to remember the title/thumbnail & click OFF bc I'm not wanting to run 2 apps/platforms at the same time.

    Long story short: PUT YOUR VIDEO LINKS IN YOUR IG BIO
    I copy/paste the link into my notes & watch the video later. I'm still aware of your content, I'm much more likely to watch the FULL video bc I have time to.

    Reply
  41. Christopher Rose Post author

    Vanessa your the best I love your videos. This is a great video keep up the positive work you have my support from Chris

    Reply
  42. Alex Magee Post author

    This sounds like a really great idea! i'm going to have to try this out as well too the next time I post up a video on youtube. Thanks for the advice as usual Vasnessa!

    Reply
  43. xxsweetlipsxx12 Post author

    I have a question. I’ve just started my Instagram and barely have 100 followers and just set up a YouTube channel, could this still work for me? Love your videos I find them extremely helpful! ☺️

    Reply
  44. Rumaysa Askar Post author

    Random question here but does anyone know how to avoid copyright adding music to an instagram video? My video got removed and i didn’t even realise that was a thing! What music to use or how to tackle this?

    Reply
  45. Paperback & Flick Chick Post author

    This was super helpful Vanessa. thanks for all the tips! Excited for the next video too!

    Reply
  46. Parishia Love Post author

    Crazy I was just thinking I need help with creating ig teasers, && here you are with a video on it! Thank you

    Reply
  47. FindingDisney Post author

    These were fantastic tips!! I’m 39 and trying to grow my YouTube channel so I think it’s tough for someone my age. I would really like to be more involved on Instagram and Facebook. These were great ways to do that!! Thank you!!

    Reply
  48. Simply Inspired Post author

    💙 holy moly that was a lot of info! Thank you for sharing as always

    Reply
  49. Eric White Post author

    Smart choice using the a6400 for your camera, I could instantly tell the quality was better, I’m thinking about getting as well

    Reply
  50. Going Meraki Post author

    Call me OCD but I noticed '30 minute teaser' for 2 IG stories at 1:52 . hahaha. Awesome tips by the way!

    Reply
  51. Money with Maggie Post author

    Loved this video! Looking forward to behind the scenes with your next video!

    Reply
  52. Influencer Unchained - Digital Entrepreneurship Post author

    Ooh these are some super cutting-edge tips! I just wish my Insta was big enough for me to drive more meaningful traffic from it 😅 Really looking forward to your next video, because efficiency is def something I can struggle with!

    Reply
  53. Enigma Towles Post author

    Thank you once more Vanessa!! This is critical information. That sets us up for success

    Reply
  54. Life with Mare Post author

    I love your tips, however to unlock the swipe up features I was doing it with 15 second clips like you said but now it says you need to have your video at least 1 minute long now!

    Reply
  55. The Nursing Chronicles With Moenique Post author

    Thanks for the info! I think I will start an IG account. Peace

    Reply
  56. Simply Mel Post author

    I love all this !! And that swipe up hack video is one of my favorites for sure !

    Reply
  57. Christian Post author

    Definitely see them both complimenting each other very well. Gotta learn Instagram though. Dont even do stories yet. I'll get there though. ❤❤😁😁

    Reply
  58. Rudi On The Line Post author

    These are awesome, Vanessa! Thank you very much! I'm just starting out making something of my own YouTube channel and your tips are helping a lot! So, thanks again!

    Reply
  59. Chris D'Andrea - Personal Finance Videos Post author

    Thank you for these amazing tips and strategies! I loved this video so much, I added it to my “watch later” so I can rewatch it 10 more times LOL

    Reply
  60. Beardyvlogger Post author

    So many great tips I didn't know about. Thanks for this one!

    Reply
  61. AP Stevens Post author

    Great advice Vanessa, I don't use stories as much as I should but I'm gonna start using them more now to promote my videos.

    Reply

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