3 Easy SEO Tips In Under 2 Minutes

By | September 17, 2019


Hi, everyone welcome to Two Minutes of Advice
from Sunwest. I’m Crayton Webb, with Sunwest Communications. Today, we’re doing a talk about search engine
optimization. We had a client recently who was upset about
a news story that was written about him and then he called and said, “When you Google
my name, this is the only story that’s up there.” Well, that’s a common problem when you deal
with SEO, or search engine optimization. So what can you do in order to get your name
to bubble up, whether you’ve got a crisis situation or not. Well the first thing you can do is to begin
blogging – writing blogs on your company website or even through your social media channels,
giving your opinion on relevant topics to your industry, to your company, or even on
current events or news. Second, use social media platforms. And particularly these days, we’re seeing
a lot of success on LinkedIn, even on Instagram, and – to some degree – on Twitter. Facebook, mainly for personal use and very
difficult to get corporate content out through Facebook these days without paying for it,
but even taking those blog posts that you’ve written and pushing them out through social
media is a great strategy. And third – and this is interesting because
we rarely, when dealing with traditional media, believe that news releases in this day and
age actually get more media coverage. But from a search engine optimization strategy,
news releases actually can work pretty well, for either you personally, if you’re being
quoted or for your corporation, making sure that on a regular basis, those are getting
up. That’s two minutes of advice from Sunwest
Communications. Have a great day.

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