18 Video Tips for Every Business – Best SEO Podcast 330

By | August 12, 2019


2016-07-15 Podcast 330 Chris: Hi and welcome to the SEO Podcast Unknown
Secrets of Internet Marketing. My name is Chris Burres, owner of eWebResults. Next to me is — Nolen: Nolen Davis, owner of Vids Inc. Video Production. Chris: Welcome back to another fun-filled
edition of our podcast, this is podcast number 330, yeah. As always, we do have a tip from our previous
podcast, and our tip from our previous podcast is — Nolen: Tell a story to engage your readers. Chris: Absolutely. If you want to engage your readers, tell a
story. Stories get past the sales filter because
there is one, and people remember stories better, that’s how you engage your readers. Nolen: Now, you do realize the other part
of that is that the story is also the development of the brand, your business story really helps
your brand, it makes it memorable. Chris: Absolutely. So please remember, and you may not know this
part, please remember, we are broadcasting live here from Houston, Texas, and well, I
am your friendly local neighborhood, Top Position Snatcher! And my mantra, and maybe Nolen’s soon is don’t
be a douche. Do not be a douche, it is not a good look. Nolen: No. Chris: I think Nolen can cosign on that. Hey, the tears are for us today. Hey, punch in the face to Andrew Follett. Come on, give Andrew a punch in the face. Boom! This is a great article. The title of the article is “18 Big Video
Marketing Statistics and What They Mean For Your Business.” Nolen: What he said. Chris: Yeah. Nolen: Alright. Chris: Nolen’s a video expert, Vids Inc.,
so we’re going to discuss this article and we’ve got a twist to the article. Nolen: We do. Chris: So we’re going to bring that up here
in just a second. Hey, if you are in a position to, have some
sort of electronic device that enables you to tweet, what we want you to go on to Twitter
and tweet, #SEOPodcast, tag us #BestSEOPodcast and @eWebResults so we so we can connect with
you, we can find you, and all of those good things. Get ready for a howdy. If this is the first time you’ve ever watched
our podcast, howdy. Nolen: When he said get ready for a howdy,
I felt like I was going to walk in with spurs. Howdy man? Chris: There you go! Howdy? If you’ve listened to this podcast before,
you know what we’re going to skip. Just real briefly, if we don’t get 10 shikos. Nolen, do you know what a shiko is? Nolen: I do not. Chris: It is a share, like, or follow. So what is it? Nolen: Share, like, or follow. Chris: Perfect, that’s our shiko. If we get 10 shikos on any one of our platforms
and we get a review, then we don’t talk about how you can leave us a review. If we don’t get 10 shikos, and/or we don’t
get a review. We got 10 shikos and we got a review, so we’re
not going to go over that. What we will do, and I’m going to need your
help on this segment. Nolen: Okay. Chris: What we will do is tell you how you
can shiko us, share, like, and follow us. There’s a bunch of platforms. When I point to you, you just say eWebResults. Our platforms are YouTube.com/– Nolen: eWebResults Chris: Instagram.com/– Nolen: eWebResults Chris: Twitter.com/– Nolen: eWebResults Chris: And LinkedIn.com/company/– Nolen: eWebResults Chris: Great! All of those will take you our profiles, our
online profiles. Go ahead and shiko us, and shiko is again,
— Nolen: Share, like, and follow. Chris: Excellent. Nolen: I just want to give a shout-out to
Charles Lewis. Chris: Punch in the face. Nolen: And let him know that we actually,
I may take your job because I’m really falling in the groove in this. I don’t know, I can say eWebResults all day. Go ahead and continue Sir, go ahead and continue. Chris: Hey, if you’re a PHP genius or a WordPress
guru, we’re probably looking for you. Go ahead and submit your audio résumé, 713-510-7846. We do have a free website analysis, did you
know that? Nolen: I did know that. Chris: You did know that. And the easy way to get our free website analysis
is to go to our website, — Nolen: eWebResults Chris: .com. Nolen: There you go. Chris: And that will take you to our site,
you can’t miss the green button. Nolen: Feel very accomplished today. Chris: You do, you’re killing it, this is
awesome. Charles, watch out. It’s time for the favorite segment of the
program, the Algorithm Cataclysm, pfttt. That special effect. Nolen: I was kind of nervous, I was like — Chris: Falling over. Nolen: I was like thinking this is very intense. Let’s go. Chris: Alright. So the Algorithm Cataclysm for today is local
search inventory is slowly becoming available. This is in Google searches and in map listings. And the way that works is say you pull a Macy’s
or some store that’s participating in the local inventory ads, their inventory is up
there. It will show you, Google will show you their
own landing pages of what products are available at Best Buy, at that Macy’s. Nolen: Really! Chris: The local one. Nolen: Got you. Chris: Right there in Google. So we consider that an algorithm cataclysm,
it’s not really an SEO algorithm cataclysm, it is an algorithm cataclysm though. Hey, we’ve got a little bit of news. You can be thinking, if there’s some sort
of news you heard recently that you want to mention, I’ll give you a minute. This one, so the Pokémon game, right? Nolen: Oh my God! Chris: Have you heard that? Nolen: I’ve heard about it. Chris: The dangers associated with that? Nolen: Yes. Chris: So here’s the 3 dangers that I found,
broken ankles. Actually, some people fell in a ditch. Muggings, so like some muggers figured out
that people will be showing up focused on her phone at a particular location so they
camped out at the location to mug people. And then the last one was bumping into a dead
body in the field. So that’s not really a danger, just a little
bit traumatic. Like I don’t know if you say this wasn’t well
thought out or like what the deal is? Nolen: I don’t know. It sounded like just a good idea to somebody
that was intoxicated somehow, and everybody ran with it. Chris: Right. And the other one might be a group of people
who never leave the office. Nolen: Right. Chris: I’ve got an idea. We’re going to send people out onto the road
looking at their phones instead of where they’re walking because I don’t walk outside. Nolen: And as they ran out, they were like
yeah, we did it. We got out of the office, we did it . Chris: Now let’s go back in. Nolen: Right, exactly. Chris: It’s hot out here. So I thought that was cool. The next one is that Bose has some sweat-proof
headphones and they’re making adjustments because they were having problems due to sweat. Nolen: Yeah, that’s all that come to mind
right away. Chris: That’s kind of tipple. Did you think of any news while I was briefly
distracting you? The only news that I was thinking of is UpSocial
Network. Chris: Excellent! Nolen: That’s the only news that I can think
of. He actually co-hosts with me on UpSocial Network. We stream live on UpSocialLive.com, we have
every Thursday morning from 8 a.m to 10 a.m. And right now, we’re doing the 3rd Tuesdays,
great information, great businesses in the Houston area, great time. Chris: Yeah absolutely. And I do mention that at the end of the podcasts. Nolen: Do you? Chris: But I’m glad you got it in right now
because you’re here. It was my news, so that’s what it was. Chris: Alright. So can you say 5 stars in a high-pitched voice
with me? Nolen: I cannot. Chris: Or deep voice, we’ll do that in a second. Nolen: Can I do the sexy, “hey 5 stars!” Chris: Let’s do that. Alright, so we’ve got a review from NoSoyBraulio,
and that review of course was — Chris & Nolen: 5 stars! Chris: And that review, the title was “most
entertaining digital marketing around. These guys comment on the best articles about
digital marketing on the internet with a sense of humor and great expertise. Punch in the face to you guys.” Hey, punch in the face to you Braulio who
is NoSoy, not actually Braulio. I had a great conversation. So that was good. That is what we call the potatoes of our podcast. We are now about to get into the meat. Nolen: To the meat. I was going to say who eats the potatoes first,
but I’m with you, I’m riding with you, let’s go. Chris: Yeah, we like to get that out of the
way, it gets a little tone, and it is the only complaint we get about our podcast, like
“you guys droned on for like 10 minutes about you guys and I want information.” Nolen: Can you do me a favor though? Chris: Yeah. Nolen: I know you have a lot of different
things going on the podcast, instead of saying potatoes, can you say patatoes? Chris: We’ll say patatoes. We just finished the patatoes, and now it’s
time to get it for the moth. Nolen: I cannot wait to say patatoes at the
restaurant, “I like have to have some smash patatoes please.” Potatoes, patatoes. Let’s go. Chris: Alright, so again, the article, punch
in the face to Mr. Andrew Follett. Boom! Actually, I saw him already subscribed to
our newsletter. I reached out to him, let him know that we
were going to talk about his article, “18 Big Video Marketing Statistics and What They
Mean For Your Business.” By the way, this article is top placed when
you search for video marketing statistics. We talk in our podcast about content all the
time, evergreen content, content that will be valuable for a long time. You might suggest as a video expert that content
about the statistics of video utilization on the web probably are pretty dynamic and
probably change pretty regularly, right? Nolen: Yes. Chris: And if you were to see an article that
was dated, I don’t know 2012 or something about video statistics, you would probably
bounce off that article? Nolen: You know what? I’ll want to upgrade the article, because
everything that’s in there, the reason that they’re number 1 is because it was so fluid,
it gave every aspect of video marketing, so tip my hat to you for that part of it, but
the other part of it is just that the statistics are always growing, right? Chris: Yes. Nolen: So you have so many people watching
and watching more video, so these statistics is a great baseline, but whatever it is in
here now from 2012, it’s up here now for 2016. Chris: And we’re going to add to that, we’re
going to give like a thumbs up, is that like twice as high, 10 times as high, what we think
it is obviously. Nolen: Yes, absolutely. Chris: And punch in the face again to Andrew
Follett, because one of the things that is good about this article, it doesn’t have the
date on it. Nolen: Got you. Chris: Because I think if you were to pull
the article up and see the date, you would just immediately go to the next one to try
and find it. I would recommend that Andrew actually update
this statistics and make a new version of this. Nolen: Oh sure! Chris: But it is smart, we talk about things
that you need to have in your articles, he’s got great bullet points, he’s got a great
title. So there’s a reason that it’s in the first
position and so again, we tip our hats to you. Punch in the face to you, all that good stuff. Nolen: Oh, I’m getting carried away, I’m sorry. Chris: Yeah, don’t kill him with love. Alright, so the first thing he has here is
there’s 1.8 million words in a video, and I think this is a Dr. Million, Quivey Forrester
Research. What they’re saying is that the value of a
1-minute videos about 1.8 million word. So I mean, you can talk about how a quality
video… Give is a little example, we do luncheoneons
together, so you talk about the difference between having a video made with your phone
and a video made with a 4k or maybe you don’t have to go that high, but even any HD. Nolen: Absolutely. You know what? Video is the only medium that can really evoke
emotion. I can make you cry at the end of the video,
I can make you laugh at the end of the video. When you see as 1.8 million words, it says
if a picture is worth a thousand words, how much is video worth? And he just actually said how much video is
worth, 1.8 million words. So with that range of emotion, with the music
and really bringing all of your senses together, that’s why it’s worth 1.8 million words. So I definitely agree with that 100%. Chris: Yeah, that’s definitely true. I think it’s actually 1.9 million words. Nolen: I don’t. I’m still at 1.8 million. Chris: What’s the market for online videos? This is 45.4% according to comScore, this
measures online engagements, and it says the average user is exposed to an average of 32.2
two videos in a month. And he said that the 45.4 is the percentage
of internet users who view at least 1 video online over the course of 1 month. So the internet user, we’re going to throw
in phones because they weren’t as big in 2012. Do you think that only 45.4%? Yeah, it’s way up. Nolen: It’s way up. Chris: Maybe 80. Nolen: It’s probably in the 80’s, and the
only reason I say that is when you add mobile and when people go to their Apps and you can’t
even pass those videos, when you go into your App, just that alone automatically brings
it up. And everybody else is trying to really get
that voice on your website. So now, sometimes, it’s the first thing that
open up. So absolutely. Chris: Yeah, way up there. Next number is 100 million. This is the number of internet users who watch
online video each day. That’s way up. Nolen: That is way up. Chris: I’ve even heard, I don’t remember it
off the top, but it’s way up. I mean, if Facebook has in the range of billions
of users, they’re exposed to video, at least 90% of them are exposed to video. Nolen: Absolutely. Chris: So that numbers is way up, 90%, the
percentage of online shoppers at major retailers with their websites who said they find video
helpful. I don’t think that number can go up much,
there’s always some percentage of people who aren’t interested in video and don’t want
to watch it. And I’m kind of prone to depending on what
subject matter is, I just want to read an article, because I can skim through. Nolen: Skim through, yes. Chris: I can skim through a thousand word
article in seconds and I might have to watch a 3-minute video to get the same content. Nolen: And/or you can look for the bullet
points. A lot of times, some of them, you could just
skim through and boom! You get all the fine points. Chris: And that’s one of the values of this
article. I mean, what I like about it is he just throws
the number out there and then there’s a description, so you’re kind of implored to go in there
and say okay, 90%, what was that for? Yeah, I would agree with that. 75%, that’s the percentage of executives who
told Forbes that they watched work-related videos on business websites at least once
a week. So business executives, really, really busy
people, right? They were speaking to Forbes and they were
saying work-related videos at least once a week. I’m going to think I can say that I don’t
watch work-related videos. Nolen: It depends. Chris: Because the interest that I’m in, I
mean, of course I do, but I’m trying to think of like if you were in charge of cars and
you’re going to watch, I mean you do, but maybe it’s your own marketing. But not only just your marketing, what about
your competition? Chris: You want to see what [00:15:04] [Indiscernible] Nolen: Absolutely, you have you can be looking
at your competition all the time. And the other part to it is like something
that you do if you’re in marketing, in sales or something, and you get a client that’s
in cars, you may go watch car videos to figure out what they are doing from a marketing standpoint
to cater to those. So it depends, I mean, industry-dependent. Chris: I would be prone to say that the executives
who aren’t following the marketing of themselves or other people, they’re not doing it to learn
stuff, they’re doing it to do research on the competition, right? So I don’t think it’s an information-gathering,
but maybe I could be wrong. It says 50% watched business-related; on YouTube,
65, from the manufacturers website or from some website. So interesting. 16 minutes and 49 seconds, this is according
to comScore, that’s how much time the average user spends watching online video ads every
month. So 16 minutes and 49 seconds, ads. Nolen: Just for ads. I would say it may have went up but I wouldn’t
say by much. Chris: Not by much, right? Because it’s still the 3-2-1-skip situation. So yeah, I think that’s it. This next section is what’s the payoff for
online marketing video? By the way, we’re going to summarize kind
of reasons to do video and how these all tie in at the end of this. But 18 big video marketing results. 80%, according to Online Publishers Association. that’s the percentage of internet users who
recall watching a video ad on a website they visited in the past 30 days. It gets even better. Of that 80%, 46% took some action after viewing
the ad, right? So that’s 80% remember seeing the ad, which
is huge, right? And then 46% took action. Nolen: More than half of those people. Chris: Yeah. I would say those statistics may be spot-on,
but that’s a reason you should be doing — Nolen: Video, absolutely. Chris: 80% remember it, 46% took action. Nolen: And just remembering it is almost top
of the mind marketing. Think about why people run videos on TV, TV
commercials over and over. It’s not that you don’t know who Coca-Cola
is, it’s just when you get thirsty, top of the mind marketing, if you remembered, it,
you want coke and a smile as we call it. Chris: I need a coke, absolutely. Alright 64%, that’s how much more likely website
visitors are to buy a product on a store after watching a video, 64%. Nolen: That’s about the same. I just did some research, I would say end
of last year, and it was in the 60’s, that’s about the same. Chris: Yeah. So what’s that’s saying is they saw a visitor,
what is it? Visitor buy a product online after watching
the video. So video is again a great way to convey emotion,
and it’s a great way to explain the nuances of your product and really to display the
value that a product gives you. Nolen: And when you said that, that sounds
great, but it’s really feature application and benefits. It shows the features of the product, it shows
you how to apply it because it’s in the video, and then that releases all the benefits of
that product. Chris: The big smiles. Nolen: Absolutely. Chris: Alright, so this next segment. Online video marketing is not just for retailers. 403%, this is an Australian real estate group
reports that their listings with videos receive 403% more inquiries. Man! I know you’ve got people chasing after you,
“I need any real estate videos.” Nolen: That’s almost just walking through,
right? Chris: Right. Nolen: That’s giving you a walkthrough right
there and then. Chris: Without having to walk through. Nolen: Absolutely. Chris: I mean there’s probably more people
doing sight unseen purchases because of video. In the past, it was not an option, you had
to go maybe with video, you might pull that trigger. Nolen: But when it comes to real estate, you
trust video a little bit more, because the people who are taking pictures, I’ve actually
looked at houses and the kitchen looks huge, right? And when I get there, it’s like is this it? Like they photoshopped the part of it. So yeah, absolutely. Chris: Yeah, any good photographer can do
a lot of amazing things. Nolen: Absolutely. Chris: Next is 59%. This is according to Forbes insight, it’s
the percentage of senior executives who would rather watch a video than read texts, 59%. I’m going to say that’s probably the same,
right? And I’m the person who would rather read text
than videos, but it depends on context, maybe it’s a lunch break and I just want to sit
back and I don’t want to read, and I want a video to talk to me. Or the opposite, I just need to get through
some information quick. So yeah, that’s probably about the same. Next section, and it’s not just online, 96%
in 2010. So this is some old statistics. An email marketing survey found that including
a video in an introductory email increased the click-through rate by 96%. That number may be down. Nolen: I was going to say. Chris: Because you’re getting a lot more emails
with video. Nolen: Absolutely. Chris: But think of how many emails you get
that still don’t have videos. Nolen: Right. Chris: It’s a huge number. So when you get that email with the video,
it’s like oh, a video in my email, it’s still a pretty… So I would say that’s probably gone down from
96% to 94. Nolen: I would think it went down more than
that. Chris: Way more than that? You think people are desensitized to the video. Nolen: Yes, absolutely. Chris: And maybe it’s kind of a compilation
if your number is right, because I’m seeing so many videos anyway. So the joy of seeing a video on the web in
general is down. Nolen: Now, it’s almost like you’re trying
to sell me. If you’re sending me a video, now, it’s like
you’re trying to sell, it’s almost like junk mail. When you first start getting a mail and it’s
big, it’s like let me open this up. And now, it’s like it’s just all junk mail. Chris: It’s all junk. Nolen: But not taking away from it, I think
it’s probably in the 80’s, I just wouldn’t say it’s in the 90’s. Chris: Okay. One thing to add, there are some industries,
real estate being one where you’re building these one-on-one connections. I would highly recommend videos. Nolen: Right, absolutely. Chris: And that doesn’t even need Vids Inc.,
that’s like “hey, it was great to meet you get the other day.” I’ve got a realtor in one of my networking
groups who does that. Nolen: I know I’m shaking my head yes, but
I would have to disagree. I didn’t want to do this because I didn’t
want to be negative so everybody who’s watching is like he’s agreeing, but I’m saying I do
not agree. Chris: I do not agree, you need to use me
anyway. Nolen: Absolutely. Chris: Alright. 200%, that’s the Forrester Marketing group
surveyed businesses in 2010 and found that the videos did even better when marketers
included a marketing or explainer video in the email, increased the click-through rate
by 200% – 300%. So having a video, explainer video in your
email. We would say it’s a little bit lower although
that is a gargantuan range 200% – 300%. 2016-07-15 Podcast 330 Chris: Hi and welcome to the SEO Podcast Unknown
Secrets of Internet Marketing. My name is Chris Burres, owner of eWebResults. Next to
me is — Nolen: Nolen Davis, owner of Vids Inc. Video
Production. Chris: Welcome back to another fun-filled
edition of our podcast, this is podcast number 330, yeah. As always, we do have a tip from
our previous podcast, and our tip from our previous podcast is — Nolen: Tell a story to engage your readers. Chris: Absolutely. If you want to engage your
readers, tell a story. Stories get past the sales filter because there is one, and people
remember stories better, that’s how you engage your readers. Nolen: Now, you do realize the other part
of that is that the story is also the development of the brand, your business story really helps
your brand, it makes it memorable. Chris: Absolutely. So please remember, and
you may not know this part, please remember, we are broadcasting live here from Houston,
Texas, and well, I am your friendly local neighborhood, Top Position Snatcher! And my
mantra, and maybe Nolen’s soon is don’t be a douche. Do not be a douche, it is not a
good look. Nolen: No. Chris: I think Nolen can cosign on that. Hey,
the tears are for us today. Hey, punch in the face to Andrew Follett. Come on, give
Andrew a punch in the face. Boom! This is a great article. The title of the article
is “18 Big Video Marketing Statistics and What They Mean For Your Business.” Nolen: What he said. Chris: Yeah. Nolen: Alright. Chris: Nolen’s a video expert, Vids Inc.,
so we’re going to discuss this article and we’ve got a twist to the article. Nolen: We do. Chris: So we’re going to bring that up here
in just a second. Hey, if you are in a position to, have some sort of electronic device that
enables you to tweet, what we want you to go on to Twitter and tweet, #SEOPodcast, tag
us #BestSEOPodcast and @eWebResults so we so we can connect with you, we can find you,
and all of those good things. Get ready for a howdy. If this is the first time you’ve
ever watched our podcast, howdy. Nolen: When he said get ready for a howdy,
I felt like I was going to walk in with spurs. Howdy man? Chris: There you go! Howdy? If you’ve listened
to this podcast before, you know what we’re going to skip. Just real briefly, if we don’t
get 10 shikos. Nolen, do you know what a shiko is? Nolen: I do not. Chris: It is a share, like, or follow. So
what is it? Nolen: Share, like, or follow. Chris: Perfect, that’s our shiko. If we get
10 shikos on any one of our platforms and we get a review, then we don’t talk about
how you can leave us a review. If we don’t get 10 shikos, and/or we don’t get a review.
We got 10 shikos and we got a review, so we’re not going to go over that. What we will do,
and I’m going to need your help on this segment. Nolen: Okay. Chris: What we will do is tell you how you
can shiko us, share, like, and follow us. There’s a bunch of platforms. When I point
to you, you just say eWebResults. Our platforms are YouTube.com/– Nolen: eWebResults Chris: Instagram.com/– Nolen: eWebResults Chris: Twitter.com/– Nolen: eWebResults Chris: And LinkedIn.com/company/– Nolen: eWebResults Chris: Great! All of those will take you our
profiles, our online profiles. Go ahead and shiko us, and shiko is again, — Nolen: Share, like, and follow. Chris: Excellent. Nolen: I just want to give a shout-out to
Charles Lewis. Chris: Punch in the face. Nolen: And let him know that we actually,
I may take your job because I’m really falling in the groove in this. I don’t know, I can
say eWebResults all day. Go ahead and continue Sir, go ahead and continue. Chris: Hey, if you’re a PHP genius or a WordPress
guru, we’re probably looking for you. Go ahead and submit your audio résumé, 713-510-7846.
We do have a free website analysis, did you know that? Nolen: I did know that. Chris: You did know that. And the easy way
to get our free website analysis is to go to our website, — Nolen: eWebResults Chris: .com. Nolen: There you go. Chris: And that will take you to our site,
you can’t miss the green button. Nolen: Feel very accomplished today. Chris: You do, you’re killing it, this is
awesome. Charles, watch out. It’s time for the favorite segment of the program, the Algorithm
Cataclysm, pfttt. That special effect. Nolen: I was kind of nervous, I was like — Chris: Falling over. Nolen: I was like thinking this is very intense.
Let’s go. Chris: Alright. So the Algorithm Cataclysm
for today is local search inventory is slowly becoming available. This is in Google searches
and in map listings. And the way that works is say you pull a Macy’s or some store that’s
participating in the local inventory ads, their inventory is up there. It will show
you, Google will show you their own landing pages of what products are available at Best
Buy, at that Macy’s. Nolen: Really! Chris: The local one. Nolen: Got you. Chris: Right there in Google. So we consider
that an algorithm cataclysm, it’s not really an SEO algorithm cataclysm, it is an algorithm
cataclysm though. Hey, we’ve got a little bit of news. You can be thinking, if there’s
some sort of news you heard recently that you want to mention, I’ll give you a minute.
This one, so the Pokémon game, right? Nolen: Oh my God! Chris: Have you heard that? Nolen: I’ve heard about it. Chris: The dangers associated with that? Nolen: Yes. Chris: So here’s the 3 dangers that I found,
broken ankles. Actually, some people fell in a ditch. Muggings, so like some muggers
figured out that people will be showing up focused on her phone at a particular location
so they camped out at the location to mug people. And then the last one was bumping
into a dead body in the field. So that’s not really a danger, just a little bit traumatic.
Like I don’t know if you say this wasn’t well thought out or like what the deal is? Nolen: I don’t know. It sounded like just
a good idea to somebody that was intoxicated somehow, and everybody ran with it. Chris: Right. And the other one might be a
group of people who never leave the office. Nolen: Right. Chris: I’ve got an idea. We’re going to send
people out onto the road looking at their phones instead of where they’re walking because
I don’t walk outside. Nolen: And as they ran out, they were like
yeah, we did it. We got out of the office, we did it . Chris: Now let’s go back in. Nolen: Right, exactly. Chris: It’s hot out here. So I thought that
was cool. The next one is that Bose has some sweat-proof headphones and they’re making
adjustments because they were having problems due to sweat. Nolen: Yeah, that’s all that come to mind
right away. Chris: That’s kind of tipple. Did you think
of any news while I was briefly distracting you? The only news that I was thinking of
is UpSocial Network. Chris: Excellent! Nolen: That’s the only news that I can think
of. He actually co-hosts with me on UpSocial Network. We stream live on UpSocialLive.com,
we have every Thursday morning from 8 a.m to 10 a.m. And right now, we’re doing the
3rd Tuesdays, great information, great businesses in the Houston area, great time. Chris: Yeah absolutely. And I do mention that
at the end of the podcasts. Nolen: Do you? Chris: But I’m glad you got it in right now
because you’re here. It was my news, so that’s what it was. Chris: Alright. So can you say 5 stars in
a high-pitched voice with me? Nolen: I cannot. Chris: Or deep voice, we’ll do that in a second. Nolen: Can I do the sexy, “hey 5 stars!” Chris: Let’s do that. Alright, so we’ve got
a review from NoSoyBraulio, and that review of course was — Chris & Nolen: 5 stars! Chris: And that review, the title was “most
entertaining digital marketing around. These guys comment on the best articles about digital
marketing on the internet with a sense of humor and great expertise. Punch in the face
to you guys.” Hey, punch in the face to you Braulio who is NoSoy, not actually Braulio.
I had a great conversation. So that was good. That is what we call the potatoes of our podcast.
We are now about to get into the meat. Nolen: To the meat. I was going to say who
eats the potatoes first, but I’m with you, I’m riding with you, let’s go. Chris: Yeah, we like to get that out of the
way, it gets a little tone, and it is the only complaint we get about our podcast, like
“you guys droned on for like 10 minutes about you guys and I want information.” Nolen: Can you do me a favor though? Chris: Yeah. Nolen: I know you have a lot of different
things going on the podcast, instead of saying potatoes, can you say patatoes? Chris: We’ll say patatoes. We just finished
the patatoes, and now it’s time to get it for the moth. Nolen: I cannot wait to say patatoes at the
restaurant, “I like have to have some smash patatoes please.” Potatoes, patatoes. Let’s
go. Chris: Alright, so again, the article, punch
in the face to Mr. Andrew Follett. Boom! Actually, I saw him already subscribed to our newsletter.
I reached out to him, let him know that we were going to talk about his article, “18
Big Video Marketing Statistics and What They Mean For Your Business.” By the way, this
article is top placed when you search for video marketing statistics. We talk in our
podcast about content all the time, evergreen content, content that will be valuable for
a long time. You might suggest as a video expert that content about the statistics of
video utilization on the web probably are pretty dynamic and probably change pretty
regularly, right? Nolen: Yes. Chris: And if you were to see an article that
was dated, I don’t know 2012 or something about video statistics, you would probably
bounce off that article? Nolen: You know what? I’ll want to upgrade
the article, because everything that’s in there, the reason that they’re number 1 is
because it was so fluid, it gave every aspect of video marketing, so tip my hat to you for
that part of it, but the other part of it is just that the statistics are always growing,
right? Chris: Yes. Nolen: So you have so many people watching
and watching more video, so these statistics is a great baseline, but whatever it is in
here now from 2012, it’s up here now for 2016. Chris: And we’re going to add to that, we’re
going to give like a thumbs up, is that like twice as high, 10 times as high, what we think
it is obviously. Nolen: Yes, absolutely. Chris: And punch in the face again to Andrew
Follett, because one of the things that is good about this article, it doesn’t have the
date on it. Nolen: Got you. Chris: Because I think if you were to pull
the article up and see the date, you would just immediately go to the next one to try
and find it. I would recommend that Andrew actually update this statistics and make a
new version of this. Nolen: Oh sure! Chris: But it is smart, we talk about things
that you need to have in your articles, he’s got great bullet points, he’s got a great
title. So there’s a reason that it’s in the first position and so again, we tip our hats
to you. Punch in the face to you, all that good stuff. Nolen: Oh, I’m getting carried away, I’m sorry. Chris: Yeah, don’t kill him with love. Alright,
so the first thing he has here is there’s 1.8 million words in a video, and I think
this is a Dr. Million, Quivey Forrester Research. What they’re saying is that the value of a
1-minute videos about 1.8 million word. So I mean, you can talk about how a quality video…
Give is a little example, we do luncheoneons together, so you talk about the difference
between having a video made with your phone and a video made with a 4k or maybe you don’t
have to go that high, but even any HD. Nolen: Absolutely. You know what? Video is
the only medium that can really evoke emotion. I can make you cry at the end of the video,
I can make you laugh at the end of the video. When you see as 1.8 million words, it says
if a picture is worth a thousand words, how much is video worth? And he just actually
said how much video is worth, 1.8 million words. So with that range of emotion, with
the music and really bringing all of your senses together, that’s why it’s worth 1.8
million words. So I definitely agree with that 100%. Chris: Yeah, that’s definitely true. I think
it’s actually 1.9 million words. Nolen: I don’t. I’m still at 1.8 million. Chris: What’s the market for online videos?
This is 45.4% according to comScore, this measures online engagements, and it says the
average user is exposed to an average of 32.2 two videos in a month. And he said that the
45.4 is the percentage of internet users who view at least 1 video online over the course
of 1 month. So the internet user, we’re going to throw in phones because they weren’t as
big in 2012. Do you think that only 45.4%? Yeah, it’s way up. Nolen: It’s way up. Chris: Maybe 80. Nolen: It’s probably in the 80’s, and the
only reason I say that is when you add mobile and when people go to their Apps and you can’t
even pass those videos, when you go into your App, just that alone automatically brings
it up. And everybody else is trying to really get that voice on your website. So now, sometimes,
it’s the first thing that open up. So absolutely. Chris: Yeah, way up there. Next number is
100 million. This is the number of internet users who watch online video each day. That’s
way up. Nolen: That is way up. Chris: I’ve even heard, I don’t remember it
off the top, but it’s way up. I mean, if Facebook has in the range of billions of users, they’re
exposed to video, at least 90% of them are exposed to video. Nolen: Absolutely. Chris: So that numbers is way up, 90%, the
percentage of online shoppers at major retailers with their websites who said they find video
helpful. I don’t think that number can go up much, there’s always some percentage of
people who aren’t interested in video and don’t want to watch it. And I’m kind of prone
to depending on what subject matter is, I just want to read an article, because I can
skim through. Nolen: Skim through, yes. Chris: I can skim through a thousand word
article in seconds and I might have to watch a 3-minute video to get the same content. Nolen: And/or you can look for the bullet
points. A lot of times, some of them, you could just skim through and boom! You get
all the fine points. Chris: And that’s one of the values of this
article. I mean, what I like about it is he just throws the number out there and then
there’s a description, so you’re kind of implored to go in there and say okay, 90%, what was
that for? Yeah, I would agree with that. 75%, that’s the percentage of executives who told
Forbes that they watched work-related videos on business websites at least once a week.
So business executives, really, really busy people, right? They were speaking to Forbes
and they were saying work-related videos at least once a week. I’m going to think I can
say that I don’t watch work-related videos. Nolen: It depends. Chris: Because the interest that I’m in, I
mean, of course I do, but I’m trying to think of like if you were in charge of cars and
you’re going to watch, I mean you do, but maybe it’s your own marketing. But not only
just your marketing, what about your competition? Chris: You want to see what [00:15:04] [Indiscernible] Nolen: Absolutely, you have you can be looking
at your competition all the time. And the other part to it is like something that you
do if you’re in marketing, in sales or something, and you get a client that’s in cars, you may
go watch car videos to figure out what they are doing from a marketing standpoint to cater
to those. So it depends, I mean, industry-dependent. Chris: I would be prone to say that the executives
who aren’t following the marketing of themselves or other people, they’re not doing it to learn
stuff, they’re doing it to do research on the competition, right? So I don’t think it’s
an information-gathering, but maybe I could be wrong. It says 50% watched business-related;
on YouTube, 65, from the manufacturers website or from some website. So interesting. 16 minutes
and 49 seconds, this is according to comScore, that’s how much time the average user spends
watching online video ads every month. So 16 minutes and 49 seconds, ads. Nolen: Just for ads. I would say it may have
went up but I wouldn’t say by much. Chris: Not by much, right? Because it’s still
the 3-2-1-skip situation. So yeah, I think that’s it. This next section is what’s the
payoff for online marketing video? By the way, we’re going to summarize kind of reasons
to do video and how these all tie in at the end of this. But 18 big video marketing results.
80%, according to Online Publishers Association. that’s the percentage of internet users who
recall watching a video ad on a website they visited in the past 30 days. It gets even
better. Of that 80%, 46% took some action after viewing the ad, right? So that’s 80%
remember seeing the ad, which is huge, right? And then 46% took action. Nolen: More than half of those people. Chris: Yeah. I would say those statistics
may be spot-on, but that’s a reason you should be doing — Nolen: Video, absolutely. Chris: 80% remember it, 46% took action. Nolen: And just remembering it is almost top
of the mind marketing. Think about why people run videos on TV, TV commercials over and
over. It’s not that you don’t know who Coca-Cola is, it’s just when you get thirsty, top of
the mind marketing, if you remembered, it, you want coke and a smile as we call it. Chris: I need a coke, absolutely. Alright
64%, that’s how much more likely website visitors are to buy a product on a store after watching
a video, 64%. Nolen: That’s about the same. I just did some
research, I would say end of last year, and it was in the 60’s, that’s about the same. Chris: Yeah. So what’s that’s saying is they
saw a visitor, what is it? Visitor buy a product online after watching the video. So video
is again a great way to convey emotion, and it’s a great way to explain the nuances of
your product and really to display the value that a product gives you. Nolen: And when you said that, that sounds
great, but it’s really feature application and benefits. It shows the features of the
product, it shows you how to apply it because it’s in the video, and then that releases
all the benefits of that product. Chris: The big smiles. Nolen: Absolutely. Chris: Alright, so this next segment. Online
video marketing is not just for retailers. 403%, this is an Australian real estate group
reports that their listings with videos receive 403% more inquiries. Man! I know you’ve got
people chasing after you, “I need any real estate videos.” Nolen: That’s almost just walking through,
right? Chris: Right. Nolen: That’s giving you a walkthrough right
there and then. Chris: Without having to walk through. Nolen: Absolutely. Chris: I mean there’s probably more people
doing sight unseen purchases because of video. In the past, it was not an option, you had
to go maybe with video, you might pull that trigger. Nolen: But when it comes to real estate, you
trust video a little bit more, because the people who are taking pictures, I’ve actually
looked at houses and the kitchen looks huge, right? And when I get there, it’s like is
this it? Like they photoshopped the part of it. So yeah, absolutely. Chris: Yeah, any good photographer can do
a lot of amazing things. Nolen: Absolutely. Chris: Next is 59%. This is according to Forbes
insight, it’s the percentage of senior executives who would rather watch a video than read texts,
59%. I’m going to say that’s probably the same, right? And I’m the person who would
rather read text than videos, but it depends on context, maybe it’s a lunch break and I
just want to sit back and I don’t want to read, and I want a video to talk to me. Or
the opposite, I just need to get through some information quick. So yeah, that’s probably
about the same. Next section, and it’s not just online, 96% in 2010. So this is some
old statistics. An email marketing survey found that including a video in an introductory
email increased the click-through rate by 96%. That number may be down. Nolen: I was going to say. Chris: Because you’re getting a lot more emails
with video. Nolen: Absolutely. Chris: But think of how many emails you get
that still don’t have videos. Nolen: Right. Chris: It’s a huge number. So when you get
that email with the video, it’s like oh, a video in my email, it’s still a pretty…
So I would say that’s probably gone down from 96% to 94. Nolen: I would think it went down more than
that. Chris: Way more than that? You think people
are desensitized to the video. Nolen: Yes, absolutely. Chris: And maybe it’s kind of a compilation
if your number is right, because I’m seeing so many videos anyway. So the joy of seeing
a video on the web in general is down. Nolen: Now, it’s almost like you’re trying
to sell me. If you’re sending me a video, now, it’s like you’re trying to sell, it’s
almost like junk mail. When you first start getting a mail and it’s big, it’s like let
me open this up. And now, it’s like it’s just all junk mail. Chris: It’s all junk. Nolen: But not taking away from it, I think
it’s probably in the 80’s, I just wouldn’t say it’s in the 90’s. Chris: Okay. One thing to add, there are some
industries, real estate being one where you’re building these one-on-one connections. I would
highly recommend videos. Nolen: Right, absolutely. Chris: And that doesn’t even need Vids Inc.,
that’s like “hey, it was great to meet you get the other day.” I’ve got a realtor in
one of my networking groups who does that. Nolen: I know I’m shaking my head yes, but
I would have to disagree. I didn’t want to do this because I didn’t want to be negative
so everybody who’s watching is like he’s agreeing, but I’m saying I do not agree. Chris: I do not agree, you need to use me
anyway. Nolen: Absolutely. Chris: Alright. 200%, that’s the Forrester
Marketing group surveyed businesses in 2010 and found that the videos did even better
when marketers included a marketing or explainer video in the email, increased the click-through
rate by 200% – 300%. So having a video, explainer video in your email. We would say it’s a little
bit lower although that is a gargantuan range 200% – 300%. That’s 2 or 3 times, maybe it’s
1½ times to 2½ times now. But again, video, very valuable. 75%, do your email subscribers
drop like flies? Eloqua, an automated email marketing provider noted that including video
in the initial email decreased the number of subscriber opt-outs by 75%. Nolen: I think that number will probably be
higher, because that’s something that people wanted to attach themselves to, and that relationship
is built through video. So now, it’s a stronger bond from that standpoint. IF I went out…
It’s different than earlier. Like I just got a video in my email, I don’t know what it
is or who it’s from or let me check it out, as opposed to somebody’s signed up for my
business. Chris: Alright, cool. And I see somebody made
a comment. When you get a chance, maybe you can read that. Let’s see 51%, did I just do
that one? No. Nolen: No. Chris: This is One Online Marketer reported
a 51% increase in subscriber to lead conversion rates when video was included in an email
marketing campaign. And I’m assuming conversion rate in this case is like maybe, will be conversion
of whatever they want. Nolen: Absolutely. Chris: Maybe they want to get into another
drip campaign, so it could be like another email product or an eBook. So it could be
a free thing or it could actually be product. So 51%. Next section is how to make video
marketing more effective. 10 seconds, that’s how long you have to grab the attention of
viewers in a video marketing clip. It says 20% of viewers will click away from my video
in 10 seconds or fewer, and it doesn’t get a lot better after that. You lose a third
by 30 seconds, 45% of them by 1 minute, and then 60% by 2 minutes. Nolen: So I have mixed feelings about that,
right? So my mixed feelings on this is it depends. So I love Jaguars. I don’t have $80,000
right now for a Jaguar, I’m working on it. Chris: He’s accepting donations. Nolen: Absolutely. That’s why you should call
me for all your videos. But, with that being said, I’ll watch a 30-second, 1-minute video
on a Jaguar, but if I’m buying a Jaguar, I’ll watch a 20-minute video to know everything
about it. So it’s kind of like the old Arabic saying, “a piece of bread looks different
depending on if you’re hungry or not.” If you’re not hungry and don’t want it… So
it just depends in my eyesight. Chris: And I also think the 10 seconds has
gone down a little bit, right? There are some statistics that you’ve got 10 seconds to get
attention. Are we acclimated to 3-2-1, so it’s more like 5 seconds to get their attention
or what are your thoughts on that? Nolen: I would say depending on, because there
is no captivated audience now, right? Chris: Right. Nolen: When these statistics were out there,
it’s more of a captivated audience of you know, — Chris: New video, yeah, sign in. Nolen: Exactly. Here’s something brand new.
Now, we’re in the Google age, the SEO, people are pulling up what they’re looking for. So
when you look at it from that standpoint, I still give will it about 10 seconds. Chris: Still 10 seconds? Nolen: Yeah, I still would say it’s 10 seconds. Chris: Alright, very cool. Next is, what does
she have to say? Nolen: Yeah, let me see what I’ve got. It
says you guys have taught me so many new things. I’m current and understanding everything you’re
saying while laughing. Thanks so much. And while she’s laughing, I just want you to realize
that you’re laughing more at my jokes than his. I’m looking at you. Chris: You’re going to bring up the good paw
competition? I used to talk about the bad boys of biz. This is the other bad boy of
biz. And when we initially kind of got together, he was like yeah, I’m a goofball, I’m like
yeah, I’m pretty goofy myself. Nolen: He’s only goofy with his acquaintances
and friends, I’m goofy with everybody. Chris: Yes, he wins. He wins absolutely hands-down.
Punch in the face to you Jennifer. Nolen: I was just going to say thank you Jennifer
Johnson for that. Chris: Alright. 5 minutes, the good news though,
while desktop viewers tend to stick with video for 2 minutes or less, mobile users having
a longer attention span, iPhone users tend to watch to point 4 minutes. And then it says
that if you get them engaged with a Symbian… Wow!! That’s old …4 minutes, and then iPads
– 5 minutes. So it’s saying that desktop – 2 minutes, iPhone – 2.4 minutes, and then an
iPad – 5 minutes, in terms of engagement before they click off. Nolen: It just depends on where you are. So
it’s just, if you’re at home, you’re comfortable, you can be on the couch. If you’re sitting
at the desk, you probably want to get up and get out of there, so you just watch a 2-minute
video. Chris: So this is interesting. Nolen: That is. Chris: This should guide you when you’re kind
of working on the production of the video. If you believe your target is going to be
desktop, let’s keep it under 2 minutes. If you really think that your market that you’re
going to be a targeting is actually going to be only watching the video after they get
home from work, this can guide which video you send in an email, at what time, right? Nolen: Absolutely. Chris: Because if you’re send an email in
the morning, they’re probably going to watch it on a workstation and/or on an iPhone. Nolen: See, I never even thought about that.
That’s great information. Chris: And then if you look at, I think that’s
going to happen after they get home from work, they may be sitting at the couch, watching
the TV, they’ve got their email. So now is the time to send them that 5-minute video.
Very interesting. Nolen: But on the flip side of that, our phones
are bigger, badder and better. Chris: Yeah. That viewing time probably has
gone up. Nolen: Right. Because most people are doing
everything from their phones now. How often do you really sit at a desktop if you’re not
at work, right? Most people are all mobile, especially with the surface out now and everything,
yes, absolutely. Chris: You’re going to bring up my broken
surface on the show? Nolen: I didn’t want to bring it up. Chris: Alright. 16%, that’s the percentage
of YouTube videos that are embedded, linked or shared on Tuesday between 11 and 1pm. Nolen: Now, I have absolutely no idea about
that. I have absolutely no idea. Chris: If they had said Wednesday between
3 and 5. Nolen: I know all about Wednesdays. Chris: But Tuesdays between 11 and 1, he never
really looked at that specific time frame. Nolen: I’ve got nothing. Chris: And it doesn’t say which time zone,
right? Nolen: Right. Is that overseas? Chris: I’m assuming that they brought up Tuesday
11 and 1 because that was the highest percentage of time when the embeds were shared, right?
I’m assuming that they brought that. If that were true a while back, it may be similarly
true now because lifestyles may or may not have changed, but that’s interesting. What
it does say is know that there are times when people are more likely to share videos, do
more research, get updated data, and use that in your email marketing campaigns that include
video. 15 seconds, according to research conducted by June Group, videos that are 15 seconds
or shorter are shared 37% more often than those that lasts between 30 seconds and 1
minute. If you make your video longer than that, the stat goes down, so it doesn’t make
the right direction. So what do you think? 15 seconds are shared 37% longer than if it’s
more than a minute, between 30 and a minute. Nolen: I’m curious because Instagram — Chris: Went from 15 to 30. Nolen: Right. So I’m curious about that, and
they were really the king of 15-second videos. So trying to figure out if back then, when
they started the 15-second video. Chris: Maybe they used that statistic to decide
to do a 15-second video. Nolen: Right, absolutely. Chris: Interesting. So I just want to talk
real briefly because you are a video expert. I want to talk real briefly about what you
see the value of videos, where do you think they’re the most valuable, really in an online
or internet marketing perspective, and things that people might expect as they’re adding
video to a website or email campaign or whatever it may be. Nolen: Well, we can piggyback off of each
other. So one is YouTube, so everybody knows this, Google owns YouTube, because if he’s
done 330 of them, if you don’t know that by now, then he failed. I don’t know. Chris: Then howdy, because this may be your
favorite. Nolen: Right. So because of that, a lot of
people don’t realize that on the back of YouTube, there’s a transcribing unit. So some of the
things that you actually say helps your SEO. Chris: Absolutely. Nolen: So when people just put up the little
nice pictures and the music with the violin, they’re trying to be so upscale, and nobody’s
saying anything, sometimes, that’s a problem. Chris: That really is a problem, I agree. Nolen: I mean, you can’t really get found
from that situation. So you definitely want to use YouTube, but there’s other places like
YouTube, other hosting sites, and that widens your footprint on the internet as well. So
when you look at daily motion, when you look at Vimeo, when you look at Viddler, when you
look at taking that same video and putting those same descriptions and keywords in there,
and uploading it to all the hosting sites, that definitely helps you as well. Chris: Absolutely, very cool. Have you’ve
done many or some videos for email? Because I know a lot of people will probably take
that on themselves, and you’ve done a lot of commercial stuff. Anything with relation
that you have? Nolen: I have. I don’t do a lot of those,
but here’s the thing, I like to put the email video in proposals. If you go to proposable.com. Chris: Proposable. Nolen: Proposable.com, they have a mechanism. Chris: Not opposable, it’s proposal. Nolen: No. They have a mechanism to where
you can put videos in there, and I think it’s great when you can put that interaction, to
do one of these videos with your phone. Put it in there and say “hey Chris, man! Love
meeting with you the other day. In this proposal is the “…” if you have any questions….”
I think that’s a great way to just continue to build that relationship and stand out from
everybody else who’s doing that. Chris: We do is something similar. We use
a service called Eyejot, and you’ve actually got Eyejot, I need this entertaining rather
than professional. Nolen: Oh yes. Chris: So when we get a new customer, we send
a video, we got a nice little script, I just introduce myself and “I’m so excited that
we’re going to be working together”, and actually give my cell phone number. So it’s kind of
like a personal connection with that person. Apparently, he was a little surprised by the
quality. Nolen: Right. It was great quality, it was
great all of that. The level, the audio was great, like I can hear him smacking and swallowing,
because he was eating, he was eating lunch. So he was like “hey Nolen, it’s me”, oh that’s
juicy. That was my favorite part. He was like “oh, that was juicy!” Like it was just bursting
with flavor in his mouth. I was watching it and I was like is he thinking he’s recording
the real thing? Is this a practice? I was lost for, I don’t know how long, but he did
that on purpose so I was punked I guess. From Eyejot, I was punked. Chris: That’s just how our interactions go. Nolen: But I’m telling you, YouTube and the
hosting sites, if you want to really put some extra pizzazz on it, you definitely want to
go to like proposable.com and put those, embed those into the proposal. And then for people
that are just thinking about online, take it offline and I use those same videos, and
put them in training shows, exposé, right? Because we train these people to watch TV.
So you can have a little, what they call promotional products on the table and all the giveaways,
but that TV engages. And if you’ve been to a tradeshow or expo any time lately, within
the past 18-24 months, dude, everybody has a TV. Chris: And a video playing. Nolen: Absolutely, and a video playing. Those
will be just 3 tips right now. Chris: I love the example you gave in the
luncheoneon of someone like looking at pens at one booth, and then watching the video
at the other booth. Nolen: Absolutely. Chris: Oh yes, this is a nice pen, and thank
you, I’m watching that. Nolen: Right. But here is the other part,
it’s that if you’re the person in the video, you almost have to bring a pen to give autographs.
So when people are watching it, and then they look at you, “that’s you.” Chris: You’re on the video. Nolen: Absolutely. Chris: “I am.” Nolen: “I am kind of a big deal, I don’t like
to brag but I am kind of a big deal.” Chris: “I am on that video screen right there
at my booth.” Nolen: Exactly. This is a TV, so I am on TV,
it’s what that is, so I just say it. Chris: Alright. So any last little tips, and
you want to give a little bit of information about how people can reach out to you? Nolen: Absolutely. You can go to vidsinc.com.
If you like this combination, the magic happened, I know I’m no Charles Lewis, which just happens
to be one of my favorite Lewises of all times, right? Chris: Yes. Nolen: But I’m no Charles Lewis, but if you
like this on Thursdays. Chris: In the morning. Nolen: I’m telling you! From 8-10, we have
other people that we’re interviewing on UpSocialLive.com, and check us out there, that’s about it for
me. Chris: Absolutely, excellent. So that does
kind of wrap up our meat. So if you’re looking to grow your business with the largest, simplest
marketing tool on the planet. Nolen: eWebResults. Chris: The internet. Nolen: Oh, you told me eWebResults. Chris: You pointed at me, I said what I’m
supposed to say. Nolen: Right, that was my cue. Chris: Call — Nolen: eWebResults. Chris: For increased revenue. Nolen: I almost said the internet just to
piss you off. Call the internet, I don’t know, you’ll be on hold forever, it’s what that
is. Go ahead. Chris: So call us for increased revenue in
your business. Our phone number is 713-592-6724. If you do have a referral, so that’s somebody
who’s interested in some aspect of internet marketing, and that could be web design, SEO,
PPC, social media, any one of those, in fact, video, I know who to put you in touch with,
go ahead and send us that person, if they sign up with us, when they pay their bill,
we will pay you. We have a nice referral program in place. Just like Nolen said, we are doing
networking here in Houston. If you’re in Houston, join us. If not, join us online, you can find
us at UpSocial Network, we broadcast from UpSocialLive.com, and the network and details
about it are at UpSocialNetwork.com. We were filmed live here at 5999, West 34th Street,
Suite 106, Houston, Texas, 77092. Nolen: Is that where we are right now? Chris: That’s where we are. Nolen: We’re here right now. Chris: That’s the address I sent you. And
it wasn’t you, I was distracted before I even got there. What I was going to say is the
video, the audio, and a transcript of this podcast can be found at our website, — Nolen: eWebResults Chris: .com. You said that with such conviction. Nolen: I know, I was just like eWebResults. Chris: Hey, you guys have made us the most
popular internet marketing podcast on iTunes, we salute you, thank you. I don’t know if
I told you this, we’ve now officially been downloaded in more than 100 countries because
it actually is 101 countries. Yeah, thank you Sir. So that is because of you. Thank
all of y’all for tuning in. This is the one of the first of interviews that we want to
be doing on a regular basis. So we’re excited about that, kind of wrapping out 2016. Until
the next podcast, my name is Chris Burres. Nolen: I’m Nolen Davis. Chris: Bye-bye for now.

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